Why Do Companies Stick with Voice Menus?

eliot1785 asks: "We've all had to put up with this at one point or another — you call a company for customer service or tech support, and rather than getting traditional touch-pad menu options, you encounter an annoying system that wants you to 'just say' how it can help you. Invariably, the system fails to understand your input, or picks up background noise or coughs as intended inputs. After a few failures, you have to press '0' to speak with an operator. Why do companies think that customers like these voice menu systems? Is there any research to suggest that they do, or are companies simply embracing the systems because they are new technology? More importantly, when will they realize that the systems don't work and go back to the traditional touch-pad menu option systems?"

Comments

God dammit, learn how to use apostrophes

[tulare]

Seriously (and yes, this is offtopic, so what), learn how to use the fucking apostrophe. Jesus fucking christ, you could be intelligent, articulate, and have interesting things to say, but the moment you use an apostrophe where it doesn't go, you look like a fucking moron. Here's some help for the likes of you:
http://www.apostrophe.fsnet.co.uk/
If you're not able to parse a goddamn thing unless it's illustrated (your blog suggests that you can in fact manage the written word, but this bit is funny just the same), here's one from the funny pages:
http://www.angryflower.com/bobsqu.gif
Signed,
Protector of the Apostrophe. Enemy of the department of redundancy department. Grammar Fascist. (Err, wait, nothing corporatist about grammar that I can think of, unless the question is one of buzzwords. Nevermind then.)

Cheers