Challenging Microsoft on the Desktop
Dotnaught writes "As Microsoft moves to offer software-as-a-service with Windows Live, online companies are moving to challenge Microsoft on the desktop. In a decision that would have been seen as foolish a few years ago, file sharing and social networking company TransMedia plans to release desktop productivity apps (in conjunction with online ones) as lightweight Microsoft Office alternatives. Google, meanwhile, through its deal with Intuit, is colonizing desktop apps as it has done with browsers and search toolbars. Microsoft used to have a home field advantage on the desktop, thanks to Windows. Lately, operating system ownership is looking a lot less valuable."
I don't see how this is unique threat to M$ either. From TFA's first sentence (underlining mine): A year after the release of its suite of online integrated media-sharing and social networking applications, Glide Effortless, TransMedia is redoubling its effort to challenge Apple, Microsoft, MySpace, and Google.
Information wants a fueled airplane waiting at the hangar and no one gets hurt.
There is not a chance in hell I would use an online app for something that runs fine on my local pc. Why add an unneeded security risk?
>>Lately, operating system ownership is looking a lot less valuable.
This could not have been true-er. First, I substituted MS Office with OpenOffice*. After Google came out with spreadsheet and document solutions of its own, I do not even use OpenOffice anymore. What more, it does not matter anymore if I am on Windows XP or Ubuntu or Suse - as long as I have a relatively mainsteam browser with me, I am good to go.
*I am talking about my home environment where I do not user "Office" applications that heavily, and online solutions available to me satisfy ALL my needs.
I find it hard to consider this seriously when the CEO's bio reads:
"Mr. Leka established strategic partnerships with industry leaders including Apple Computer and Microsoft and throughout the HealthSCOUT Syndicated Network of over 3,000 sites (e.g. Yahoo, USA Today, NBCi, iWon, Juno, AT&T, Prodigy). Previously, Mr. Leka was a co-founder and Executive Director of The Fultz Foundation in Washington, DC where he was instrumental in securing funding from the George Soros Foundation and USAID among others. Mr. Leka developed and directed various international projects focused on business development and management training including telecommunications and the internet." http://www.transmediacorp.com/about/board.htm
Sounds like he's successful at shaking money out of wealthy people's pocket because http://www.fultzfoundation.org/ is little more than a placeholder and the dot-bomb marketing speak is so 1998.
http://www.maxineudall.com/2010/02/should-economists-be-sued-for-malpractice.html
Many vendors could easily out-do MSFT in application space. MSFT did not get its marketshare and lead by simple technical superiority of its product or coding skills. It got it by better business tactics. Infact every flag ship product that is minting money for MSFT started out as a pale copy of some other better program. WordPerfect, QuattroPro/Lotus, Harvard Presentation Graphics, Dbase/Foxbase etc. Then the marketing muscle, clever tricks to prevent interoperability, agreements with vendors to throttle competition and naivity of its user base that confused interoperability with PC-compatibility got MSFT the market share and lead. If the OS advantage is removed and the playing field is leveled by demanding true interoperability and compatibility to standards, (standards not wholly owned and manipulated by MSFT) you will see what other vendors are truly capable of.
The key is Open STANDARDS. Do not confuse it with Linux/Mac/Unix or Open Source or Free Software or Gnu or GPL. If the users demand true portability of their data and their applications the playing field will be leveled. My docment, my macros, my scripts are mine. I want them to work whether I choose to run MSOffice or OpenOffice. Only when owners of the data assert their ownership and refuse to be locked into a particular vendor's format the playing field will be level.
sed -e 's/Chuck Norris/Rajnikant/g' joke > fact
Why I'm sticking with MS Office (97):
- It still works with people using Office 2003
- It doesn't take a registration key
- The CD is quite easy to copy for friends and family
- The built-in VB stuff is completely (safely) broken when you just run it off a file share
- It never phones home (and there's no Internet component)
- It installs in under 100MB
- If any new features have been introduced since 1997, I don't need them
- It doesn't try to figure out my advertising profile from the documents I work with
I keep my car service schedule in Google Spreadsheets so my mechanic can log in and see when core parts were last changed or maintained. I use Writely to compose blog posts and note down useful information for later retrieval. I use Google Calendar so I can add events whenever I get a message rather than just at home. Thats what Onlline apps are for. use-anywhere.
I have been a user for about 10 years. This ends Feb 2014. The site's been ruined. I'm off. Dice, FU