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How Will Yahoo "Monetize" Their Social Networks?

Posted by ryuzaki0 on from the ads-lots-and-lots-of-ads dept.

Thomas Hawk writes "One of the most interesting things to come out of Yahoo's earnings call with analysts yesterday was a statement by Yahoo's COO, Daniel L. Rosenweig on Yahoo's plans to 'monetize' their various social network properties. Flickr was mentioned five times on the conference call and their de.lic.io.us property was as well, after neither were mentioned in last quarter's call. Rosenweig characterized these services as being largely unmonetized and talked about leveraging these "assets" and targeting and profiling a large growing registered audience base. It will be interesting to see how some of Yahoo's popular web properties change through the monetization process."

2 of 74 comments (clear)

  1. I think the blurb summed it up by RLiegh · · Score: 4, Informative

    Those will be slathered in ads to the point of being unusable; much like geocities, yahoo groups, etc.

    Someone please remind me again why we give a shit about yahoo (apart from email)? They've got to be the most craptastic set of services on the entire internet.

  2. Well, if it's anything like... by the+saltydog · · Score: 5, Informative

    ...the fiasco with the Yahoo Message Boards, it will be a resounding fuck up.

    They took what was (for those of us *still* following the SCO Group stock scam/FUD campaign/pump and dump fraud) the best venue for discussing the evidence presented by IBM and Novell, the utter and complete lack of any evidence presented by SCOX, and the discovery of even more evidence of Caldera knowing they didn't have shit to go on. Now, it's a mere shadow of what it once was, and it's overrun by worthless trolls and SCOX apologists. What used to be a place where the fantastic researchers would shine their 10 million candlepower spotlights on miserable fat Belgian bastards, inventors with vaporware operating systems, other "inventors" with bad haircuts and no sense of humor, hack wannabe code monkeys suckling at the teat of MSFT largesse, or rhodium miners with a penchant for hallucinogens, it is now just a cold, dank, murky underworld. The place to be for financial discussions is NOT Yahoo Finance. InvestorVillage has filled in quite nicely, BTW. As far as I'm concerned, Yahoo is run by yahoos.