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David Pogue Takes On the Zune
necro81 writes "The NYTimes' widely read technology columnist, David Pogue, has devoted his weekly product review to Microsoft's Zune. He does an even-handed job of describing what Zune has over the iPod, as well as some product-related letdowns." From the article: "Competition is good and all. But what, exactly, is the point of the Zune? It seems like an awful lot of duplication — in a bigger, heavier form with fewer features — just to indulge Microsoft's 'we want some o' that' envy. Wireless sharing is the one big new idea — and if the public seems to respond, Apple could always add that to the iPod."
Why doesn't MS just stick to what it does well: making a decent Office Suite and a less-than-decent Operating System?
I mean, aren't all the other money losing projects (hello Zune and Xbox) just financed by Office and OS anyway?
Seems like a waste of time and resources to me.
"It's a tarp!" -- Dyslexic Admiral Ackbar
but it is made by Microsoft, who is not nearly as cool as Apple or even Sony etc when it comes to consumer electronics.
This is probably why the multi-page Zune ad in the most recent issue of Rolling Stone makes absolutely no mention whatsoever of Microsoft.
How sad is it when you have to run away from your own established brand to try to sell something?
Don't blame me; I'm never given mod points.
I had no intention of switching, but the review solidified things. I wouldn't have recommended the product to anyone (I'd say just get an iPod) and this only makes things worse.
Let's see what they've got to entice me away? I've got a large collection of music, but basically no DRMed AAC files so I would make an easy switch.
Let's face it, it's pathetic if they think they are going ANYWHERE with this. As for the "We're selling it in 3x as many stores"... who cares? Everyone who matters sells iPods. Target, Wal*Mart, CompUSA, Apple, Microcenter, Frys, Best Buy, Circuit City, Sears, Borders Books, and more. There are some I can't check (because I don't live near them) but I bet Meijers sells iPods. I've seen them in some odd places. They are everywhere. I think even those scam-on-poor-people places like Rent-A-Center probably sell 'em. They'll be more places for the Zune though? Let's see... who else would be a good partner for selling the Zune...
JoAnne Fabrics? PetsMart? I know I'm looking for an MP3 player that's not an iPod when I go into my local paint-ball gun store, but maybe that's just me.
No, wait, I don't go to paint-ball gun stores for consumer electronics.
About the only place I can think of is Radio Shack. I don't know if they sell iPods now but they are going down the tubes fast any way.
Comment forecast: Bits of genius surrounded by a sea of mediocrity.
It's not just him repeating the column, but provides a lot off context. 11:00, available here:
/ viewPodcast?id=155860524
http://phobos.apple.com/WebObjects/MZStore.woa/wa
"What looks like an iPod scroll wheel, though, is a fakeout. It doesn't turn, and it's not touch-sensitive. Instead, it's just four buttons hidden under the compass points of a plastic ring. Scrolling accelerates as you press the top or bottom button, but the iPod's wheel is much more efficient."
What is it that's so hard to "get" about a frickin' _knob?_
There are just some situations where a button doesn't hack it. No matter how many cents it saves in manufacturing costs.
The original-equipment radio on my last car had a rotating knob as a volume control. I didn't think anything of it until I replaced it with an aftermarket radio that didn't. Like the Zune, it, too, had an oh-so-clever sounds-good-on-paper kludge: if you pressed the + button it would increment in steps of 4 units, and if you then pressed the - button within a short time interval it would decrement in steps of 1 unit. On paper, I would never have believed what a misery this substitute for a volume control knob would be. I don't think I ever realized just how often I reach to make a microadjustment in volume (different levels of traffic noise, different stations, different tracks in a classical album). Not only was the system clumsy, but of course one button feels just like another button... unless you spend some money on making them feel different.
In the 1960s I remember a little paper tape program in the bin above the PDP-1 at MIT labelled "Minsky Knob." It looked promising, because Marvin Minsky was the author of a nice little display hack called Minskytron, which... well, never mind. "Minsky Knob" was his attempt to get knob-like control using only keyboard keys. I believe striking one key caused a spot of light on the CRT to accelerate uniformly to the right, and a second press would stop it dead, while alternative presses of another key would accelerate it to uniformly to the left and stop it dead.
When the right tool for the job is knob, nobody's ever found a way to do it with a button. Minsky Knob was all but unusable in the 1960s. He couldn't figure it out then, and nobody else has been able to figure it out since.
"How to Do Nothing," kids activities, back in print!