The Zune Cometh
Well, except for those hiding under a mountain of used iPod batteries, it's fairly well known that the Zune iPod-wannabe killer is coming out Monday/Tuesday. There's a piece in the NYTimes about counting on the wireless part of the Zune to take down the iPod as well as some interviews with people involved in the creation. But OTOH, RoughlyDrafted (which has had a series of pieces about the Zune) points out some issues with the DRM systems, and forecasts a number of issues — and also calls out what they called a "Digg Fraud Campaign". But soon — the market decides.
Now, stuff like this digg thing, is pretty different. Setting up anonymous blogs, etc. to give the impression that the story is independent and not coming from the company paying for it and doing the marketing is something different. Same thing with slashvertisements.
Not necessarily saying anything is better or worse, but I think there's a pretty big distinction to be made between things that are clearly identified as advertisements, and things that are not clearly identified as advertisements in order to give the impression that they are something else.