Social Network Fatigue Coming?
mrspin offers the opinion of ZDNet blogger Steve O'Hear that users may soon tire of social networks — if they don't open up and embrace standards allowing greater interoperability among the different networks. O'Hear writes: "Unless the time required to sign-in, post to, and maintain profiles across each network is reduced, it will be impossible for most users to participate in multiple sites for very long." In an earlier post he went into more detail on the same subject, with extensive opinions from four creators of social networks. A contrary data point comes from the Apophenia blog, in a post noting the tendency among young users to create ephemeral profiles, and not to mind at all if they have to re-enter data. "Teens are not looking for universal anything; that's far too much of a burden if losing track of things is the norm." What does Slashdot think — is data portability among social networking sites a big deal or not?
There are efforts being made to consolidate all these social network sites into one, common portal like Optrata (one page to rule them all).
That may be the key for now, because I doubt any "standard" will develop among different social network sites. (I sure can't imagine how myspace, youtube, facebook, livejournal, orkut, etc. would agree on a standard: they all have their own approaches and problems. Myspace would demand every 1/3 request goes to a "under maintenance" page, still filled with a hundred ads and flash videos and other flash apps to crash your browser... and Orkut would demand every 2/3 requests is a server hiccup.)
Other than the 20 crowd on MySpace, what's the relevancy of these sites? Classmates.com, where you can find the email address of the douche who sat behind you in History class? Yahoo groups, where you can look at a lot of bad, amateur porn?
Is there fatigue over these sites, or just ennui, due to their fundamental lack of any content, other than being circle-jerks?
I want to delete my account but Slashdot doesn't allow it.
Social network fatigue is not coming.
Why, you ask? The reason is that as the number of things that people do increases, so does the number of things that social networking sites offer. A great example is Yahoo! which I would argue is a social networking site. It offers email, games, news, music, you name it. I am convinced beyond a doubt that they will start offering blogging in the near future, particularly, as competition to Google's Blogger.
Yahoo! is a great example of an all-in-one philosophy. Google is doing similar things. Pretty soon, however, people are just going to have one account on one giant social networking site. There will be competition, of course, and some will have accounts on one but not the other, but pretty soon, very few people are going to actually have many different accounts.
plasticity of identity, the throw away indentity. it makes sense for teenagers and their psychological development as they grapple with exactly who they are: try on one identity, throw it away, start over. it also means that the generation that grows up with the web from birth will be very used to the idea of identities being disposable, for themselves, and in how others act towards them as well
this opens up new weaknesses in social interaction, and new strengths. in a world where identity theft is a growing menace, why would that matter when your identity is made of mercury anyways? at the same time, how can anyone be trusted in a world where the idea of a solid identity is built on a foundation of sand?
i see weird confluences of unseen consequences coming out of the new plasticity of identity due to how the web works in the generation currently in their teens, making its way into their very psychology. in ways us ancient fossils in our 20s and 30s won't even understand
"bah, kids these days"
intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
if they don't open up and embrace standards allowing greater interoperability among the different networks.
It makes perfect sense for people outside of these corporations to see that... But from within, how do you balance interoperability with the business necessity of maintaining your users? For-profit sites aren't interested in that balancing act. They'll keep their walled garden as isolated as they can.
I've been developing an open source, distributed social networking software called Appleseed, and honestly, I think the solution is going to have to come from an open source solution. As long as profit and market share are the main motivating factors of companies like Facebook, Friendster, Myspace, etc., there is absolutely no incentive to design things properly.
Appleseed, and open source in general, has the freedom to be able to do things right. Create an interoperable network of social networking "nodes" which use a standard protocol to connect and interact. It's very simple, and the rules of business that these companies have to follow is the only thing keeping that from happening from within the proprietary world.
I see it as analagous to the old days of email. Back in the day, you had Compuserve, you had AOL, and Prodigy, and other competing services that attempted to monopolize their user base by refusing interoperability. But eventually, they had no choice but to adopt standard E-Mail for their users.
Let's face it, in this day and age, there is no single, good technological answer for why a user on MySpace can't send a message or a friend request to a user on Friendster, other than "We [myspace] doesn't want them to." Which is not an answer that people will tolerate for long.
This is an itch, and open source (namely, Appleseed, since it seems like the solution which is the farthest along) is the only way to scratch it.
Does Facebook have contact-list export capabilities back yet?
Back a few years ago, there was a brief time when Facebook let you export your friends contact information as a VCard file. It was awesome -- you could download all of your friends' info to one file, and from there import it into Address Book, or the PIM of your choice. From there, if you had an intelligent enough system, you could have all their birthdays added to your calendar, phone numbers downloaded to your mobile, etc.
They eliminated the feature pretty quickly after they implemented it -- I only got one data download out of it -- due to spam concerns, but I always thought that there had to be a way to balance spam resistance against the obvious benefits of such a system. (Of course, the obvious solution is to only 'friend' people you actually know and trust, and not just anybody who sends you a request...but any security method based on user intelligence is probably doomed to failure.)
If they've re-enabled anything like that, I'd be very impressed. Facebook is by far my favorite 'social networking' site (which isn't saying much, really it's akin to saying 'Facebook doesn't make me want to gouge out my own eyes'), but it could certainly be more useful if the data, both simple contact information and more complex relationship-derived metadata, was exportable for external use and analysis.
"Ladies and gentlemen, my killbot features Lotus Notes and a machine gun. It is the finest available."