Luxpro Sues Apple for Damages and 'Power Abuse'
Dystopian Rebel writes "The Financial Times reports that Taiwanese company Luxpro (discussed on Slashdot last year) intends to sue Apple for US$100M for 'lost revenue caused by Apple's abuse of their global power.' In 2005, Apple obtained an injunction against Luxpro's Super Shuffle/Super Tangent but the Taiwanese Supreme Court has overturned the injunction, opening the door to Luxpro's legal action. From the article: 'The [Luxpro] product had almost the same measurements and weight, came in a white plastic casing and had similar buttons on the front. Its name, Super Shuffle, also closely resembled the original.'"
Taiwanese companies aren't allowed to copy Apple designs, only Microsoft is allowed to do that.
[Insert pithy quote here]
That thing is SUCH a rip off, I don't care what makes it different, looking at the pic, it's obvious that they're trying to capitalize on apple's product by copying it.
Do not meddle in the affairs of sysadmins, for they are subtle, and quick to anger.
What possible mystery could there be here? I thought the Taiwanese were smarter than that. Here's a case where the Chinese don't mind delineating Taiwan as a separate entity.
Most of the stuff on
Just about anyone who looks at the two devices side by side will acknowledge that the Luxpro product is a clear knockoff of the original. Since that is the case, Apple was justified in seeking the injunction - it was not an abuse of power.
The injunction was granted but later overturned. FTFA:
Luxpro appealed and won subsequent lawsuits in the Taiwan High Court and the Taiwan Supreme Court. Last month, the Shihlin District Court lifted the original injunction, saying that "the appearances of the two products are significantly dissimilar".
Now, I don't actually think they are all that dissimilar, but that's only tangentially related to this countersuit. Apple's original suit, seeking the injunction, was not a frivolous move by a monopolistic juggernaut - just a company defending its interests. Apple's shareholders could have sued if Apple hand't sought the injunction.
Had Luxpro's device pre-dated Apple's, or if the two devices really were dissimilar, that would be another thing.
Create a player SMALLER than the one you want to copy, then create a "case" that makes your gizmo look "kind of like" the Apple model, but not so close you are violating any laws.
Then wait for the judgement-proof street-corner vendors and we-don't-care-about-trademark 3rd-world toymakers to smell cash and create their own "shell" that exactly mimics Apple.
Word will get around and sales of your product and the third-party shells will both skyrocket.
When the trademark police come, they will come for the toymakers, the street vendors, and your customers, leaving you high and dry. After all, you've broken no laws.
Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
My first thought is that this is just the 2007 update of the old Austin Powers joke:
--MarkusQ
In this case if seems like these two player are nearly identical, which is no problem. Aiwa came out with walkman clones, which I considered better quality and a much better value. This was not an issue because there was a clear branding difference between the Sony and Aiwa product. What is a problem is the name super shuffle is confusing with the shuffle. Such confusion reducing the ability for consumers to efficiently acquire products, which is bad. Certain agents benefit at the expense of society.
"She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
When Apple went after them for the injunction, Luxpro was calling it the "Super Shuffle", not the "Super Tangent", and they were using iPod-style advertising when it was introduced at CeBIT right after Apple introduced the Shuffle. Here's their original advertising material: LUXPRO's Super Shuffle images and promotional materials.
I'm all for a broad interpretation of the marketplace with respect of monopoly issues, but the marketplace was deliberately narrowed in order to make the case for MS to be a monopoly and the same reasoning could be applied to Apple as well. The difference is only a matter of degree.