Slashdot Mirror

← Back to Stories (view on slashdot.org)

Microsoft Offers Peek At Next-Gen CRM

Posted by ryuzaki0 on from the just-a-taste dept.

4foot10 writes "As reported by VARBusiness.com, Microsoft's next release of its Dynamics CRM application, code-named 'Titan', is moving a little closer to completion. Today, the vendor is making the new software, which uses a single code base to support on-premise and software-as-a-service deployments, available to several hundred business partners for testing, giving them an early start on developing complementary solutions."

1 of 100 comments (clear)

  1. Re:What's a CRM? by Henry+2.0 · · Score: 5, Informative

    From Wikipedia

    Customer relationship management (CRM) is a broad term that covers concepts used by companies to manage their relationships with customers, including the capture, storage and analysis of customer information.

    There are three aspects of CRM which can each be implemented in isolation from each other:

    • Operational CRM- automation or support of customer processes that include a company's sales or service representative
    • Collaborative CRM- direct communication with customers that does not include a company's sales or service representative ("self service")
    • Analytical CRM- analysis of customer data for a broad range of purposes
    Full Article