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When Your Site Ceases To Exist

El Lobo writes with a sobering account of how Javalobby dropped off the face of Google last month. The site had been attacked by forum spammers and Google indexed some of their spew before the Javalobby guys could remove it. According to a post in Rich Skrenta's blog, Google is now the de-facto front page for the Internet, accounting for anywhere from 70% to 78% of the search market. The power this conveys is hard to overstate. From the Javalobby saga: "We had completely disappeared from Google's main index! If you run a website, then you know how serious a problem this is. On any given day over 10,000 visitors arrive at Javalobby as a result of Google searches, and suddenly they stopped coming! ... Suddenly we no longer existed in the eyes of Google."

18 of 191 comments (clear)

  1. Never heard of them before, so nothings' changed by tomhudson · · Score: 5, Insightful

    Javalobby? Another slashvertisement ...

  2. Maybe... by Aladrin · · Score: 2, Insightful

    Maybe you should stop relying on a single source for you advertising.

    Maybe you should actually monitor your forums. You know, in case your customers need your help or a SPAM-bot goes on a rampage.

    Maybe you should actually have a site that people care about so they'll keep coming back.

    Maybe you should slashvertise and ... wait, you did that.

    If your site is worthwhile, dropping off Google for a week won't affect it that much, and you'll actually have control over your forums.

    --
    "If you make people think they're thinking, they'll love you; But if you really make them think, they'll hate you." - DM
    1. Re:Maybe... by Anonymous Coward · · Score: 5, Insightful

      Maybe you should RTFA - they're not relying on Google for "advertising"
      Maybe you should RTFA - they DO actively monitor their forums. They deleted the messages very quickly - but too late, because Googlebot beat them to it.
      Maybe you should RTFA - they DO have a site that people care about and frequently visit. But they want people searching for solutions that appear in their FORUMS to find those postings via search engines.

    2. Re:Maybe... by ArsonSmith · · Score: 4, Insightful

      I don't see a double standard, yet. I don't know the GPs opinion on the MS Monopoly.

      --
      Paying taxes to buy civilization is like paying a hooker to buy love.
  3. It's their own fault... by Codename46 · · Score: 5, Insightful

    If they could have implemented one layer of security or verification to prevent spambots from registering (similar to phpBB or vBulletin), they would have prevented all this. But they didn't. There is no image verification on their forum registration page. All it takes is a spammer with a source of disposable e-mails such as dodgeit.com to spam your page to hell.

    1. Re:It's their own fault... by Codename46 · · Score: 2, Insightful
      I bet you that with in two weeks after you install phpbb with captcha and email account verification you'll have spam bots/spamers registering and spaming your forums


      Now THAT is BS. The only reason phpBB is penetrable is because their default captcha is EXTREMELY EASY to bypass.

      If you develop your own proprietary and independent captcha (either with a stronger image verification system, or by requiring the user to answer an easy trivia question), you automatically prevent spambots from registering on the site, and no hacker is going to spend days trying to crack your captcha just so he can spam ONE site.

      And in case you didn't, notice, the JavaLobby forums doesn't use phpBB. They use Jive.
  4. Is this normal? by rumith · · Score: 3, Insightful

    The problem is indeed deeper than just a headache for a webmaster or two. Let's face it: just as the desktop software market depends on MS Windows, and a lot of software companies will vanish overnight in case Microsoft introduced a new trick [like, signed - for a price - executables only, or backwards-incompatible API, etc], so the web now depends on Google. Should all the Google system administration team take a week off - and voila, you get no new customers, because they don't know where to go, and you're lucky if somebody from your old clients returns using his browser's history. Of course, there's Yahoo, MSN, Nigma, and a hundred of startups, but all of them combined hardly have the same significance that Google enjoys alone. So let's either keep our fingers crossed and hope that Google will not do anything more evil than it does now, or... heh, I don't really know even what else could we do.

  5. Re:Never heard of them before, so nothings' change by cpu_fusion · · Score: 1, Insightful

    Such cynicism; but you do have a low user ID, so I'll give it a pass as perhaps the voice of a soul beaten down by actual slashvertisements. Perhaps you should read the article and give the content a chance? Yes?

  6. Of course, google has already re-listed them... by jafo · · Score: 4, Insightful

    In the comments are some strings that one writer of theirs expects to find on their site when searching google, but didn't. I just searched for the "jgoodies data binding" and their site comes up the 7th top level listing on the first results page.

    It seems to me that google worked perfectly here. When 50,000 spam and phishing messages were posted to that site, the ranking of it went way down. When they cleaned them up, the site ranking came back.

    What, would the site owners have google preserve their site ranking even though the content on the site went in the toilet? As a google user, I'm quite happy that google de-listed these folks for a bit, because otherwise these and other searches would have been severely polluted.

    Sean

  7. Re:Anti-trust against Google? by LordLucless · · Score: 2, Insightful

    Being a monopoly isn't illegal. Abusing a monopoly is. When Google starts using OEM contracts to force their competitors in another market off the desktop, then maybe you have a case.

    --
    Just because you're paranoid doesn't mean there isn't an invisible demon about to eat your face
  8. Re:Never heard of them before, so nothings' change by KillerBob · · Score: 4, Insightful

    yeah, and if you search for KillerBob on Google, my site comes up at the front. If you type my real name, my personal website isn't even on the front page. On the second page, there's a couple of scripts I wrote over 10 years ago, and a story I submitted to BBSpot years ago, but my personal website still doesn't show up. Selection of keywords. If you type the name of any specific site, you'll get that site first. If you type what the site does, you may find that it's much lower on the page ranking. They probably aren't worried about traffic from people who search for the word "javalobby", because those people probably already know about their site.

    They're worried about the people who search for terms like "java help", which is what somebody who *doesn't* already know about their site would be searching for. In my case, it's quite deliberate. I'm using robots.txt to tell GoogleBot to ignore my personal website. It's *personal*. All it is is an e-mail gateway, anyway; the blog is restricted access. There's no point in having it in Google, so the robots.txt reduces my daily traffic.

    --
    If you believe everything you read, you'd better not read. - Japanese proverb
  9. Re:What's the problem...? by ShaunC · · Score: 2, Insightful
    I just typed in "Javalobby" in the Google search and their link came up on top.
    If you know the site exists and what it's called, it's not very likely that you're going to be looking for it on Google. I think the idea is that Javalobby's copious articles had been showing up with good placement on Google, under more "generic" java-related searches (couldn't resist the pun). They were getting a great deal of traffic from these Google results because they'd worked very hard to build an original, content-rich site with information that appealed to surfers... Then, thanks to a spammer, all of that dried up within a matter of days.

    I'm not intimating that anyone is entitled to any particular search rank, and I think it's rather irresponsible for the administrators of a large site to completely drop off the grid over the holidays (and, therefore, not notice that someone's posting thousands of spams to your forum). But to say that "Javalobby is at the top of the search results for 'javalobby'" is missing the point.

    For those posts calling this a Slashvertisement because they'd never heard of the site before, come on. Just because a site you don't visit shows up here does not an advertisement make. I've been visiting Javalobby.com (and DZone.com, and TheServerSide.com, and Ajaxian.com, and EclipseZone.com) daily for about six months; aside from Sun's own site, reading this handful of sites is a good way to keep on top of Java news and software.
    --
    Thanks to the War on Drugs, it's easier to buy meth than it is to buy cold medicine!
  10. Re:Man, I thought it was bad when I lost 50 places by Zeinfeld · · Score: 2, Insightful
    My joke site (SSLI: Search for Satanic Lyrics) used to be the number one result for "Satanic Lyrics, but about two months ago, ZAP! Gone from the frone page of Google. It's something like number 50 now, so instead of getting... ummm... three visitors a day, I get something like one a week :-) I see similar traffic due to the fact that my site is the number 3 for PI to a certain number of decimal places.

    I made a proposal in the W3C AC forum a week ago that would kill linkspam. So far I have not managed to follow up with Google.

    The key observation here is that linkspam is not aimed at the reader of the blog, its aimed at the search engines, in particular Google. So all we need to do is to define some RDFa type markup that allows a blog to mark regions of the page as comming from a third party source.

    There is also a proposal to extend the norobots scheme to allow marking of regions but I don't like that as it breaches a core principle of HTML: declarative coding. Norobots is an imperative command, 'this is external content' is declarative.

    I should have a note ready sometime next week.

    --
    Looking for an Information Security student project suggestion?
    Try http://dotcrimeManifesto.com/
  11. Idiots. by Jessta · · Score: 3, Insightful

    Making your whole business reliant on a single vendor is just stupid.
    Especially a vendor that you don't even have a contract with.

    People act like Google is a public service, Google is a business and as a business there is no reason why they have to index your site.

    --
    ...and that is all I have to say about that.
    http://jessta.id.au
  12. Re:Never heard of them before, so nothings' change by ShieldW0lf · · Score: 1, Insightful

    How many days after a site has been transformed by hijackers/forum spammers/whoever into a pile of crap should it come off the top of googles search results? A day? A week?

    If they'd maintained their site properly, it wouldn't have happened.

    --
    -1 Uncomfortable Truth
  13. Re:Google needs to do more of this. by tomhudson · · Score: 3, Insightful

    Well, anyone stupid enough to buy SCOX deserves what they get ... but I notice the #1 article is boston.com (Boston Globe) - the same people who did the hatchet job on Peter Quinn for advocating ODF for Massechussetts

    We know who was behind THAT one ... Microsoft. And of course they're behind the SCOX stuff ... perhaps this is just another Team99 tactic?

  14. Just to play devil's advocate by Aexia · · Score: 2, Insightful

    You're misunderstanding who the user of Google is. Don't worry. Most slashdotters make this mistake.

    *You* are not the user of Google - You're the *product* sold by Google. The real users are the websites that are advertised by Google.

    I don't know what % of the *on-line advertising market* Google controls, but if an anti-trust case were to be made (ie: advertisers have to play by Google's unfair rules in order to have an on-line presense), it'd be through that angle, not by allegedly controlling the "on-line search" market.

  15. Re:Never heard of them before, so nothings' change by Jugalator · · Score: 2, Insightful

    The positive sides of the story would in this case be twofold:

    1. That a Java site not having as bad spam problems has likely gained notability to Google at the cost of this one.

    2. That his site should be back in case he fixes his problems at the next Google spidering, at least if Google is consistent here, and I don't see why they shouldn't for the best of their search index.

    --
    Beware: In C++, your friends can see your privates!