PS3 Price Drop Won't Happen Anytime Soon

1up is reporting on comments from SCEA's Jack Tretton, who responded to the question "Will we see the PS3's price drop?" with the point blank answer of not anytime soon. Mr. Tretton responded with what has now become the Sony party line: it cost a lot to develop, and gamers are getting a lot of machine for their money. Therefore, the high price is justified if you consider what is being offered. From the article: "By way of comparison, the PS2 dropped a hundred bucks in price during the first 550 days of its lifespan -- from $299 to $199 USD. Tretton's words would seem to suggest that the PS3's price point may take significantly longer than a mere year and a half to reach the same threshold. Given that scenario, one would really hope that Sony has some kind of ace-in-the-hole for keeping our collective attention (and purchasing enthusiasm) squarely focused on the PS3."

Comments

Re:News

[tkrotchko]

"Everyone knows that, even at $600, Sony is selling the PS3 far below cost. "

We don't know that.

We know about this:
      http://www.engadget.com/2006/02/18/playstation-3-c osts-900-sez-merrill-lynch-mob/

But that assumes price points that simply don't hold up under any kind of scrutiny. Most of it appears to be uneducated guesswork. My guess is the PS3 breaks even for Sony and allows the retailed to make some profit.

Companies like the "we are selling cheaper than it cost to make" stories because it makes some people feel like they got a real bargain. At $600 the PS3 is no bargain. They're still about $100 too high for the thing, at least compared to the competition.