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Linden Labs Sends "Permit-and-Proceed" Letter

Posted by kdawson on from the as-you-were dept.

linuxwrangler writes "In sharp contrast to the incidents chronicled at Chilling Effects, Second Life creators Linden Labs have sent the parody site Get a First Life a proceed-and-permit letter. From the letter: 'Linden Lab is well-known for having strict hiring standards, including a requirement for having a sense of humor, from which our lawyers receive no exception. In conclusion, your invitation to submit a cease-and-desist letter is hereby rejected.' The letter also grants permission to use the parody logos."

5 of 140 comments (clear)

  1. IP and Fair Use by DeadManCoding · · Score: 5, Insightful

    In an age of the MAFIAA and other organizations dedicated to maintaining stupid IP laws and restrictive fair use laws, it's nice to see a company realize that a parody only helps them more. After all, this is free PR, and good PR at that.

    --
    "The only constant in the universe is change." - Unknown author
    1. Re:IP and Fair Use by lamasquerade · · Score: 5, Insightful
      ...it's nice to see a company realize that a parody only helps them more.

      Indeed, or even that behaving socially (as opposed to the MPAA's sociopathic actions) is more important that whether or not GetAFirstLife's action helps them. Reading the letter I was struck by just how ridiculous the expected behaviour of companies is. We expect them to act ultra-selfishly - and of course this is covered by the focus of a corporation, profit above all else. But to see a company have some humour, and even grant something it doesn't need to (possibly for a long term profit motive as suggested by parent, but also possibly just because it can and it's nice) shows that the all-profiting, knee jerk bullshit that we are used to is not at all necessary.

      --

      // It had been Fat's delusion for years that he could help people. --Philip K. Dick, Valis

  2. Isn't it sad ... by gone_bush · · Score: 5, Insightful

    that we are commenting on the application of common sense.

    --
    Two roads diverged in a wood, and I - I took the one less travelled by. (Robert Frost, 1916)
  3. Re:Dangerous precedent being set by anagama · · Score: 5, Insightful

    The parody site operator of getafirstlife.com should reject this letter immediately. How many companies in the future will start referring to this action as a basis to stop "fair use"?
    Wow. Layoff the paranoia pipe a bit. Everyone knows that parody is OK. It has been for years. Companies have been parodied on Saturday Night Live since the stoner age. If they were gonna get the fair use provisions relating to parody changed, they would have done it already.

    Secondly, if we want companies to be good citizens and respectful of individual's rights, should not also individuals respect companies when the company does something right? I do. I went to second life from the first life page and signed up for an account. Who woulda thought they actually have a linux version (alpha) for the game?

    What I see is a company that is not full of pricks, plus they supply a linux version of the game. Isn't that what (we linux users at least) have been saying would be great? I say that's worthy of my support so I flipped them a few bucks.
    --
    What changed under Obama? Nothing Good
  4. Good law, not just good humour by john-da-luthrun · · Score: 5, Insightful

    This is actually quite smart from a legal point of view. Once Second Life had decided not to go down the road of trying to sue the parody site into oblivion - a wise decision given the PR meltdown such cases tend to cause - it then had a choice.

    If it ignored the parody site, that could dilute or otherwise weaken its trade mark rights, making it harder to take action against truly problematic infringement in future. However, by sending a "permit-and-proceed" letter, it not only gets some positive PR for taking a pragmatic and humorous approach - it also transforms the parody site from a trademark-diluting independent endeavour into something that is, in effect, licensed by Second Life. This means they can still be seen to have asserted their trade mark rights rather than allowing the parody site to continue without any intervention at all.

    A similar position can arise in relation to land, at least under English law. If someone encroaches on your land for a sufficiently long period of time (12+ years) and you do nothing about it one way or another, you can lose your rights in the land (many people living near railway lines have extended their gardens to the edge of the line by these means). However, if you say to the encroacher, "Oh, that's fine, carry on, I don't mind, you have my permission", then that turns it into a licence, and they cannot then claim "adverse possession" against you later.