Viacom Demands YouTube Remove Videos
AlHunt writes "According to the folks at PCWorld Viacom has publicly scolded YouTube for continuing to host throngs of Viacom videos without permission. They are demanding that over 100,000 of its clips be removed from the site. This includes content from Comedy Central (no more Daily Show), MTV, Nick at Nite, Nickelodeon, Paramount Pictures, and VH1. YouTube has acknowledged receiving a DMCA request from Viacom, and the article notes what a dire precedent this could be if Google can't reach an agreement with Viacom and its fellow IP holders."
This just means that you have to find and download a high quality version of the show that you want to watch. You can still get it for free, but you have to work a very little for it. It will only stop piracy committed by the very lazy or very stupid.
This move helps keep YouTube pure. Only people who take a picture of themselves everyday for years will be permitted to post content. Until the RIAA/MPAA copyrights their faces. You thought that we would only get mandatory full body coverings with a totalitarian Islamic government. Wait until you have to wear a burqa to avoid copyright violations.
Absolutely, however GooTube is pretty good about removing material when asked to do so by copyright holders. The problem is that it keeps getting re-uploaded, and the DMCA doesn't (as far as I know) allow for blanket removal. That is, each instance of infringement must be included in the DMCA takedown request. So Viacom has to constantly monitor the site and send out the requests, and someone at Youtube has to take them down, one by one. Viacom can't say, "Please remove all Daily Show content," or, "Please remove all of our content." It just doesn't work that way.
This is one reason that negotiating a deal would be beneficial to both parties. There are many more users willing to upload content than Viacom employees working to search it out, or Youtube employees capable of removing it. The money lost in fighting the infringement is probably significant.
That said, as long as it continues to be (financially) worth it, Youtube will continue to host videos and will simply have to deal with the takedown notices. And Viacom (and other copyright holders) will have to continue to monitor these sites for infringing content.
Viacom has threatened YouTube before, and I remember hearing that the Comedy Central clips had gone back up. Here's the previous coverage from Slashdot,
YouTube Removes Comedy Central Clips Due to DMCA
YouTube Restores Comedy Central Clips
Apparently it wasn't as clear cut as I'd recalled, though, and Viacom never actually gave YouTube permission to put the clips back up, they were simply interested in reaching an agreement ($$$). Apparently the recent threats came about because the talks fell through.
Thanks to the War on Drugs, it's easier to buy meth than it is to buy cold medicine!
But they don't stop to think: "Hey, someone liked this part of this program enough to go through the effort of editing our clip, and uploading the clip to let other people watch. His time wasn't free, and he deemed that our product had enough value that other people should also enjoy it. We aught to let those other people watch it, so they will be more inclined to watch our show live when they see it on their cable box, and those eyes will see our ads, too!"
I mean, it's one thing to upload a whole program to these sites, those videos should, and undoubtedly will be taken down as they are uploaded... A smart company, however, would KILL for advertising like this. It's free, it takes no effort beyond the initial investment whatsoever, and it's highly effective because it targets a niche market which is proven to enjoy your product. If anything, Viacom's stockholders aught to be lynching the management for not figuring out a way to make this phenomenon *more effective*, to establish more mindshare, to draw in more viewers, to up the ratings, and to make more money in the end!
Constitutional rights may be respected, repealed, or modified; but they must never be ignored.