Slashdot Mirror
Viral Marketing Breeding Cynicism
New Media Blogger writes "First Lonelygirl15, now Bridezilla. Canada's National Post provides an interesting perspective on the newest trend of using viral videos as marketing tools, and how these fake blogs or 'flogs' are having a pernicious effect on our tendency to trust what seems genuine."
>> I believe the Viral Marketing and Stealth Marketing trends will eventually lead us down the road to Informed Marketing. We'll reach a point where we no longer wish to be entertained or distracted by commercials, but rather, the commercials which give us the most accurate and detailed information about a product will be the most successful.
And everybody will love each other, and World Peace will be achieved, and starving children will be fed. Oh, and everyone will get a pony too! Yay! Hurrah for marketing!
-dZ.
Carol vs. Ghost
And how do you know I'm not getting paid to say bad things about Dell every chance I get ?-)
No company would waste their money hiring a professional to do it when there are so many willing amateurs.
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Anything that encourages mistrust of online sources is a great idea in my book. Then again, I sell tinfoil hats.