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Consumers Unlikely To Pay $500 for iPhone

Posted by Zonk on from the that-is-a-mighty-pricey-phone dept.

narramissic writes "A survey by online market research firm Compete Inc. finds that of the 26% of those who said they're likely to buy an iPhone, only 1% said they'd pay $500 for it, while 42% said they'd likely buy the phone for $200 to $299. Sixty percent of likely iPhone buyers would be willing to make the switch to AT&T wireless to get it."

1 of 412 comments (clear)

  1. The plan is for 1% by janneH · · Score: 5, Informative

    I seem to recall that Steve Jobs said when introducing the iPhone that they were aiming for 1% of the market initially.