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Microsoft Wanted To Drop Mac Office To Hurt Apple

Overly Critical Guy writes to mention that more documents in the Iowa antitrust case have come out. This time, it's revealed that Microsoft considered dumping the Mac Office Suite entirely in a move to harm Apple. "The email complains at poor sales of Office, which it attributes to a lack of focus on making such sales among reps at that time. It describes dumping development of the product as: 'The strongest bargaining point we have, as doing so will do a great deal of harm to Apple immediately.' The document also confirms that Microsoft at the time saw Office for the Mac as a chance to test new features in the product before they appeared in Windows, 'because it is so much less critical to our business than Windows.'"

41 of 479 comments (clear)

  1. Nature of the beast.... by BWJones · · Score: 5, Insightful

    The problem with this is that if nothing else, Microsoft is good at making money and the Microsoft Mac Business unit is quite profitable, with Office as one of their biggest revenue generators. On the other hand, that has never hurt Microsoft when they felt that losses in revenue in one area would be made up for in another area if they cancelled development for a competing platform. Just look to the cancellation of Halo development for Macintosh and Linux after they bought Bungie.

    However, it is an unfortunate reality of the software business, no matter how the consumer may benefit. When it comes down to it, companies are interested in making money and they have to balance the needs and desires of the customer along with their requirements of making mo' and mo' money. Just look to insurance companies, right? They are not in business to provide health care insurance or to cover your medical bills. They are however in business to make money. Don't ever mistake the two or conflate their motives.

    That is not to say that there are not companies that have motivations that are geared towards the consumers of their products. On the contrary, I feel that Apple has done a pretty good job over the years of balancing ethical behavior with making great products that will keep their customers happy, but even they have, on occasion screwed up, sometimes spectacularly.

    I guess the most impressive thing to me about this is the continued flood of documents that have come out of the anti-trust trial that was dumped after the current POTUS entered the White House. These documents show an amazing culture of not just intense competition, but also one of dishonesty, dishonor and patently illegal behavior. I remember the case being dropped, but how could it have gone so wrong and how much more is there to find?

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    1. Re:Nature of the beast.... by zappepcs · · Score: 5, Funny

      Wait a damned minute. MS does NOT have a patent on illegal behavior.....

      Oh wait, you said 'patently'

      Never mind

    2. Re:Nature of the beast.... by truthsearch · · Score: 4, Insightful

      companies are interested in making money and they have to balance the needs and desires of the customer along with their requirements of making mo' and mo' money.

      But I think the big question is: did Microsoft consider dropping it merely because it wasn't generating enough revenue, or mostly because they wanted to hurt Apple. If the "Microsoft Mac Business unit is quite profitable" as you say, then there seems little reason to drop the product except the hurt Apple. If they're willing to lose profit with the intent of hurting Apple it's possible grounds for a suit by stockholders as it's likely not in the best interests of corporate profits. Plus it would be clear they were intent on hurting a competing platform even if it cost them more money to do so.

    3. Re:Nature of the beast.... by powerlord · · Score: 5, Insightful

      Also, if they were trying to hurt Apple for the benefit of their Desktop OS, for which they are convicted monopolists, that might be a bit troubling to the DoJ (assuming it grows a pair), as well as their EU equivalent agencies.

      --
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    4. Re:Nature of the beast.... by BWJones · · Score: 4, Informative

      In many ways, MS has given Apple ten years to get its shit together from a MS perspective (ie. be a worthwhile platform for MS to support) but has this really happened?

      The reality of that little ten year waiting period descended from MS being caught red-handed with their hand in the Quicktime cookie jar codebase. The outcome of that was that MS agreed to a public endorsement of the Macintosh platform, a $150 million dollar investment in Apple (non-voting stock), an agreement to continue producing Office for the Mac and to share certain codebases. It will be interesting to see what Apple got out of the codebase sharing agreement in the next month or two...

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    5. Re:Nature of the beast.... by drinkypoo · · Score: 4, Insightful

      If they're willing to lose profit with the intent of hurting Apple it's possible grounds for a suit by stockholders as it's likely not in the best interests of corporate profits.

      The only people it might not be in the best interest of would be day traders, and even they will benefit if they sell short. See, if Microsoft could crush Apple, then they would have an even stronger hold on the market, an even stronger monopoly position, and they would get even more for their bribe money to whoever received it that immediately pulled the DOJ dogs off of Microsoft after they had been convicted of abusing their monopoly position.

      Well, and it wouldn't be in the interest of Apple users either, but by then they would have lost their voices entirely so they would be quite irrelevant :)

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    6. Re:Nature of the beast.... by BWJones · · Score: 4, Interesting

      Halo development for Macintosh was not canceled when Microsoft bought Bungie.

      Yes, it was.

      Halo was released for the Mac in December, 2003.

      True, and in fact, I worked as an alpha and beta tester for the company that did the port (look for my name in the credits). The important thing to note is that MS *did* cancel all development for the platform and decided at a later date to allow the existing code to be brought to the Macintosh through a third party developer who did all the work required.

      I don't believe a Linux version was ever being developed by Bungie.

      To my peripheral knowledge, there were active efforts at Bungie to bring a number of their titles to Linux and Halo was one of them.

      --
      Visit Jonesblog and say hello.
    7. Re:Nature of the beast.... by drsmithy · · Score: 5, Informative

      The reality of that little ten year waiting period descended from MS being caught red-handed with their hand in the Quicktime cookie jar codebase.

      Of course, the frequently unreported facts accompanying this assertion is that said code actually came to Microsoft from Intel, after Intel acquired it from another company that had previously worked on porting Quicktime to Windows for Apple.

    8. Re:Nature of the beast.... by PopeRatzo · · Score: 5, Interesting

      I think this problem is symbolic of much larger one in which entire industries are out to "hurt" their competitors, but also their very customers. Look at the way the computer industry, the telecom industry and the entertainment/industrial complex has worked to limit our choices, roll back our access to new technologies, and lock us in to carefully controlled uses of their products. Equipment is hamstrung, demand is ignored, products are made less friendly to the user but more friendly to the profit margins. While trumpeting technological advances, they ship products that don't work or don't work well. There is outright hostility to those of us who are the ones pumping money into these industries. The entire model of supply and demand/free market is turned on its head and WE become the consumables.

      I don't want to make too big a jump here for those of you who are happy as clams as long as you can go to the best buy and get a 52" something that sets you back a month's pay, just to find that it can't do the things you really want it to do because those features are "just around the corner". The next release, the coming upgrade, THAT's the one you really want. But this fundamental change in the flow of power from the consumer to industry is being mirrored in the realm of public life. Politics are no longer about us. Elections are held but voters are optional. With all the things happening in the world, all the stories that could be told, every single media outlet has the same half-dozen stories on the front page. I used to wonder why some insignificant event would suddenly show up as the most important story in every single newspaper and news show. Now it becomes clear: as long as there's something to show us, it doesn't matter if it's the things that matter. As long as we watch. As long as we consume, as long as we pay, and most important, as long as we get up to go to work tomorrow so we can keep making those credit card payments.

      I'm sorry that I'm making these big jumps from this rather unsurprising story about one company doing something to hurt another. The thing is: I just don't believe it. Microsoft, Apple, how different are they really? Smart people have epic battles in these pages arguing the benefits of one platform over another as if it somehow matters, or if one will somehow defeat the other. To them, it's all good as long as we keep upgrading, keep paying, keep working. We have become the consumables.

      Now go read another story and let me finish my drink in peace. Tomorrow's another working day.

      --
      You are welcome on my lawn.
    9. Re:Nature of the beast.... by Anonymous Coward · · Score: 5, Informative

      You seem to be forgetting that for years before the settlement both Microsoft and Intel had been working together on Video for Windows.

      Microsoft and Intel hooked up back in the days before QuickTime for Windows was released. Their goal was to make VfW the equal in performance to QuickTime on MacOS (MacOS was just called Macintosh System 7 back then). After QuickTime for Windows was released, this partnership changed it's focus, to one-up Apple's Windows product. They toiled away for years but were always one step behind.

      Microsoft AND Intel then hired the third party that Apple had contracted the initial QuickTime for Windows development to. The third party still had access to all the code that they wrote for Apple. Microsoft AND Intel managers explicitly told the developer to reuse that code in their contracted update to Video for Windows. And the developer, seeing all the money being waved under it's nose, did just that.

      This explicit direction to the third party is why Microsoft saw the writing on the wall in the QuickTime lawsuit and did such a public about-face.

      Ultimately, Microsoft has made a profit, even given the "undisclosed" settlement that was paid to Apple at the same time (by all reasonable accounts this settlement extended to 7 figures). Microsoft bought Apple stock shortly before it skyrocketed in value, and sold it all off for over 20 times the price originally paid. Microsoft's Mac division has always turned a profit, even in the darkest days of the "shared code" nightmare known as Word 6, so they've made money simply selling their software too. Mac users are notoriously better about paying for their software than Windows users.

    10. Re:Nature of the beast.... by bogjobber · · Score: 4, Insightful

      That reaction is even more ridiculous when you consider that Microsoft didn't drop support for Apple. Apparently "Microsoft once considered doing something that might've been bad, but decided against it" is now news.

  2. Harm Apple? by basic0 · · Score: 5, Funny

    If they really wanted to harm Apple and it's users, they'd port Clippy to Office:Mac and enable it by default.

    1. Re:Harm Apple? by necro81 · · Score: 4, Funny

      Actually, they did have something similar - a little animated assistant named Max. It looked like a Macintosh Plus with Mickey Mouse feet. Instead of snide facial expressions (a la Clippy), it would be stupid expressions on the animated Mac's screen, with the disk slot for a mouth. If you didn't ask it a question for a while, it would start doing attention-getting things like transforming itself (Rubik's cube style) or rocking back and forth on its feet. The best was that when you finally told the little shit to go away, it would have a waving hand flash on its screen.

      I swear that in the animation of the waving hand Icould see it giving me the finger.

  3. Dropping MS office for the Mac could.. by russ1337 · · Score: 5, Funny

    Dropping MS office for the Mac could hurt MS Office for the PC long term - Why?

    Apple might consider including OpenOffice.Org then advertising it:

    Mac: Hi, I'm a Mac,
    PC: and I'm a PC
    PC: So what is that your doing
    Mac: Oh, just some office stuff, you know, spreadsheets, documents, presentations
    PC: I can do those too
    Mac: Yeah, but I don't use your monopoly expensive as shit software, I use this free one which is actually better. It doesnt try to format shit I don't want. Oh, and it's free and works on a PC too. You should try it.
    PC: Hey you're right! This OpenOffice.org is the shnizzer! All the PC users should download it from www.openoffice.org right now!

    1. Re:Dropping MS office for the Mac could.. by Foerstner · · Score: 5, Insightful

      Mac: Hi, I'm a Mac...

      PC: and I'm a PC.

      PC2: and I'm another PC

      PC3: and I'm another PC ... (Repeat 17 more times)

      Mac: So what are you guys working on?

      PC: We're working on this year's budget. We need the numbers for your department.

      Mac: Okay, send it over.

      (Pause)

      Mac: Here you go.

      (Pause)

      PC 6: What's wrong with this file?

      PC 11: I don't know, it's formatted all wrong.

      PC 8: I'll bet it's Mac's fault. Hey, Mac?

      Mac: It looks fine to me...

      PC 3: Mac, look, you're a cool guy and we really like you, but you can't just go off and mess up a document like that!

      Mac: But...but...it looks fine in OO.o!

      PC 19: Oh oh oh? Listen, I don't have time to play games, I need your numbers in that file without any screwing around!

      --
      The US free market: two halves of a government-granted duopoly are free to set the market price.
  4. Re:I can't imagine by AKAImBatman · · Score: 4, Informative

    especially when they can download OpenOffice for free.

    When you're on a Mac, you'll want to make it NeoOffice/J. :)
  5. Timeline 1997 by dafz1 · · Score: 4, Interesting

    February 7, 1997 - Steve Jobs returns to Apple

    June 27, 1997 - Bill Gates sends email explaining threats made to Apple of pulling the plug on Office for Mac.

    August 6, 1997 - Apple and Microsoft announce $150 investment of Microsoft in Apple.

    What happened between June 27 and August 6?

    1. Re:Timeline 1997 by B3ryllium · · Score: 5, Funny

      Probably a whole lot of BJs.

    2. Re:Timeline 1997 by 99BottlesOfBeerInMyF · · Score: 4, Informative

      What happened between June 27 and August 6?

      MS settled the patent infringement lawsuit Apple was about to win and included in that bargain was a guarantee to continue Office for the Mac for several years, the purchase of non-voting stock, and Apple gaining perpetual rights to the Windows APIs of the time. Of course as this reveals the threat to cancel Office for the Mac was probably illegal in the first place, so they just opened themselves up to more litigation, but MS's modus operandi for a long time has been to blatantly break the law and worry about settling lawsuits long after the damage to the market has been done.

  6. Email Communications by Swanktastic · · Score: 4, Interesting

    Of course they found emails saying this. It's blatantly obvious to any armchair strategist. The only way you wouldn't find an email somewhere in the MS vault saying something anti-competitive is if the entire organization had been coached not to use this type of language. In fact, this is how corporate America operates today. Employees at market leader companies are specifically taught not to use phrases like crush, damage, etc when refering to the competition in electronic communications. It's perfectly fine to advocate these types of tactics in verbal communications, though.

    Everyone these days knows enough not to say anything incriminating in emails, but rather to save it for face-to-face meetings.

    1. Re:Email Communications by PsychicX · · Score: 5, Informative
      The thing is, the e-mail doesn't say what the (quite obviously biased) macworld claims it says. That's the beauty of selective quoting. Reading the rest of the message gives a somewhat different perspective.

      The pace of our discussions with Apple as well as their recent unsatisfactory response have certainly frustrated a tot of people at Microsoft. The threat to Cancel Mac Office 97 is certainly the strongest bar9aining pointwe have, as doing so wil do a great deal of harm to Apple immedIately. I also believe that Apple is taking this threat pretty seriously, and at least someone there seems to want to move forward (when I discussed the Issue wfth Jim Gable, an Apple marketing VPwho visited MS today, he seemed very cortcamed aboutgetting more details on our specificobjections to their latest proposal; also, we received mail today from Apple's evangelism group asking for details on the Office Early Mopter Program, saying that exec mgmt had instructed them to get these detaIls (participating in this program was one of the minor issues in the discussions)). Regardless of the outcome of these discussions, though, I believe weshould ship Mac Office 97 Furfhermore, I believe we need to decide this immediately - our indecision so far has caused quite a bit of harm, and this will become farworse very shortly, as we are not only close to shipping code externally, but need to finally start press and customer communications, especially with MacWorld a month away.
      Later on in the email, we see some perspective on what exactly the "testing features" were:

      Because Mac Office Is so much less critical to our business than windows, we have the flexibility to test out new things in the product and in its marketing before we try them~onWindows. Setup-less install, for example, is one thing we'll do on the Mac first.

      The point being that the picture is more complicated. The full email describes in some detail why Mac Office should continue to be supported, despite its low profitability at the time. The linked Macworld article hides all of that and pretends that this was an attack on Apple. It wasn't. This is why you should always try to go to the original source, not someone else's agenda based report of it.
  7. Apple commercials by phasm42 · · Score: 4, Insightful

    Apple creates commercials that portray the Mac as a jeans-clad hipster and a Windows PCs as a balding lame-o in a suit. They believe it will harm Microsoft. News at 11.

    --
    "No one likes working in a hamster wheel, and your shop smells of cedar shavings from here." - TaleSpinner
    1. Re:Apple commercials by Khomar · · Score: 4, Insightful

      The problem here is not just that Microsoft was talking about doing something to hurt the market share of another company, but rather that the method they were looking to use was of a monopolistic nature. By cutting out Microsoft Office from Apple, they would hurt the Microsoft Office division but would help the Microsoft Windows division. Basically, by a single company owning the overwhelmingly dominant office suite and operating system, they had the ability to destroy competition. Consider, for example, that Microsoft was divided into two (or more) distinctive companies: one that developed the operating system and related development tools and one that developed Microsoft Office products. In this scenario, Microsoft Office would continue to support Apple due to the revenue stream. The Microsoft Windows company would be required to compete on an equal footing against the Mac OS and any other operating system.

      This is not to say that this is complete monopoly. Linux does not have Microsoft Office, but they are able to compete with Open Office. However, it is an example of how Microsoft's position in multiple sectors can be combined to give them an unfair advantage. It is almost like the phone company also owning the electricity companies. "Sure you can use our competitor's phone service, but then you won't get any power." Some choice. (Of course, phone companies are their own form of evil monopoly, but that is another story.)

      --

      I believe in de-evolution. God made the world perfect, man fell, and its been going downhill ever since!

  8. Entourage problems already have hurt by mekkab · · Score: 4, Insightful

    Given the flakiness of connecting Entourage to an Exchange server, where I could get all my e-mails but not send anything (?!) I just stopped trying.

    Having half-working software is far worse than none at all.

    --
    In the future, I would want to not be isolated from my friends in the Space Station.
  9. Re:That's why kids... by Rosco+P.+Coltrane · · Score: 4, Insightful

    I know it's popular around here to think that OpenOffice is a viable replacement for MSOffice, but I'm sorry to say, whoever worked with both know it isn't. OOo is *almost* there, but not enough there that it can take on MSOffice. For example, Impress (the OOo Powerpoint) sucks ass in terms of speed. OOo font management can be erratic between OS platforms, and quite frankly, the entire OOo suite is a big slow infinitely deep rat's nest of ultra-slow ram-hungry object-oriented code.

    So no, OOo won't replace MSOffice quite yet. Which incidentally is why I think MS is pulling the plug on the Mac Office suite: they do it while there's still time, before OOo gets good enough that Mac users would just say "good riddance" to MS. Right now, they can't, so MS plays its card.

    --
    "A door is what a dog is perpetually on the wrong side of" - Ogden Nash
  10. Re:I can't imagine by MBCook · · Score: 4, Insightful

    Two reasons. First, it's Office. I needed Office in school, so I used Office. Now that I don't need to do that kind of stuff on my laptop/home computer I wouldn't buy Office.

    Second, Office for Mac is really very nice. I have Office 2004 on my Mac (version 11). I've got to say that I like it's interface WAY better than the Windows versions of Office I've used (up to XP, I haven't had much chance with 2k3 or the newest one). It's really a very nice program. If it wasn't from Microsoft, I think it would still sell very well.

    I've also heard of them using the Mac version to "test" things. I think the UI that I like so much (the floating pallets on the right side) was probably a part of the precursor to the ribbon they've been touting so much.

    The Windows version may have gotten complacent, but the guys in the Mac Business Unit are good at what they do.

    --
    Comment forecast: Bits of genius surrounded by a sea of mediocrity.
  11. MS Office on Intel Mac by andrewa · · Score: 4, Interesting

    To be honest, I use my MS OFfice installation on my Parallels instance, as it's much faster and usable than the Mac Office 2004. I'm planning to give Office 2008 (which should be universal) a bit of a look, and approach that with an open mind, but for now I'm happier with using the Windows version under my VM.

    --
    :(){ :|:& };:
  12. Re:The Headline by pla · · Score: 4, Funny

    Should Microsoft be _forced_ to sell a product that doesn't benefit them?

    Yes, damnit!

    And unless I can have Clippy offering helpful advice as I slave away at my Timex Sinclair 1000, I plan to sue Microsoft for anticompetitive behavior.

    Damn that Bill Gates and his 640KB of RAM... Just because I only have 2KB, he thinks he can just ignore 0.00026% of the home market?

  13. Re:That's why kids... by antirelic · · Score: 4, Insightful

    I didnt realise MS office was the symbol of efficiency and effectiveness. To say that OO sucks because you dont like a few pieces of its "package" is like me saying the same for M$ office. I think only a retard would use MS Access database. That doesnt mean that it "sucks", thats just my opinion. Open Office is FREE, uses OPEN STANDARDS that dont LOCK YOU IN just in case your favorite vendor decides to DROP SUPPORT for your Operating system just to be a dickhead. Perhaps you missed the whole point of TFA and should read it again and then maybe you'll understand why people say OO is better than MS Office....

    --
    20th century Marxism is not progress...
  14. Yes, it would hurt by chrysalis · · Score: 4, Interesting

    Ouch!

    Yes, it would definitely hurt Apple sales.

    Of course, there is software like NeoOffice, Pages and Keynote.
    But people *want* MS Office, and in corporate environments, people *need* MS Office.

    The OSX Version of MS Office is still not 100% compatible with the Windows version, but it's still better than NeoOffice.

    And "MS Office runs on OSX" is a strong selling point. People familiar with Windows and Office are thinking "cool, Office runs on OSX, I won't feel lost if I ever switch to OSX".

    --
    {{.sig}}
  15. Re:And we are supposed to be...Surprised? by Coryoth · · Score: 4, Interesting

    Really, is there anyone who has used Office on the Mac and knows anything about Micro$haft who hasn't thought this? I thought of a 5 step plan for Microsoft to crush and virtually eliminate Apple as a Desktop platform (Note, this plan would likely (1) be far to expensive to be worthwhile unless Apple somehow became a huge threat; (2) fall afoul of anti-trust legislation and be stopped before it really ever got started):
    1. Cancel Office for the Mac and cease support and updates for exisiting versions
    2. Buy Adobe
    3. Cancel all Adobe products for the Mac and cease support and updates for existing versions
    4. Buy DigiDesign
    5. Cancel ProTools for the Mac and cease support and updates for existing versions

    Technically MS has just enouigh of a war chest to manage those purchases, but of course there is no way they would fork over that much cash, nor be allowed to.
  16. Re:And we are supposed to be...Surprised? by Raffaello · · Score: 4, Insightful

    1. Cancel Office for the Mac and cease support and updates for exisiting versions

    Apple has thought of this. That's why Apple is in the middle of developing an Office replacement. Pages, Keynote, and the soon be released excel compatible spreadsheet app.

    2. Buy Adobe
    3. Cancel all Adobe products for the Mac and cease support and updates for existing versions


    This merger/aquisition would never be approved since MS is already a convicted monopolist. Even if approved, Apple has Aperture (high end) and iPhoto (low end) ready for precisely this contingency.

    4. Buy DigiDesign
    5. Cancel ProTools for the Mac and cease support and updates for existing versions


    Even if this one were approved, Apple already has Logic Pro, Soundtrack Pro, and Garage Band , for this market.

    Apple has thought of your "5 step plan" and have been taking steps to counter it for years.

  17. Microsoft exploded a Bug-Bomb by HTH+NE1 · · Score: 5, Funny

    they would get even more for their bribe money to whoever received it that immediately pulled the DOJ dogs off of Microsoft after they had been convicted of abusing their monopoly position.
    I imagine the proceedings went something like this:

    "Due to the severe and heinous nature of your crime, you, Microsoft of Redmond, Washington, are--"

    "Recognized for selfless love and devotion to His Shadow."

    "Of 26 Counts of Monopolistic--, -s of Monopolistic--, -s of Monopolistic--"

    "You, Microsoft of Redmond, Washington--"

    "You are hereby given an Award of Merit!"
    --
    Oh, say does that Star-Spangled Banner entwine / The myrtle of Venus with Bacchus's vine?
  18. Just a note on the "investment" by daveschroeder · · Score: 4, Interesting

    I know the parent didn't make reference to this, but a lot of people think it, so:

    In August 1997, Microsoft purchased $150 million in non-voting Apple stock.

    As of the prior quarter, Apple had $1.2 billion in cash on hand .

    The money didn't "bail Apple out", as some people think. It was a symbolic gesture. The symbolism of the "badly needed" "investment" (which really wasn't needed from a financial standpoint) renewed peoples' faith in Apple, renewed the faith that Microsoft and Office would still be on the Mac platform, etc.

    So while you could argue that the gesture was needed (and I'd tend to agree), the money itself wasn't.

    And Microsoft made out like bandits on that investment.

  19. The important thing by proberts · · Score: 4, Insightful

    ...isn't Word/Excel/Powerpoint- NeoOffice works fine for those, it's Entourage- in an Exchange business environment, that's a key item and mail.app doesn't cut it.

    Paul

    --
    http://www.pauldrobertson.com
  20. Re:And we are supposed to be...Surprised? by iluvcapra · · Score: 5, Insightful

    Even if this one were approved, Apple already has Logic Pro, Soundtrack Pro, and Garage Band , for this market.

    Hello, I am a sound designer and an occasional beta-tester for Digidesign.

    Digidesign has a very love-hate relationship with the Mac platform, I have observed. They started with it and used Apple's great MIDI and audio support to make their product awesome (and vice versus). They do also, however, have a PC version (that I've never seen used in the wild), are owned by Avid (which has gone seriously pro-PC in the last 5 years), and Digi is constantly chasing the Mac's hardware platform (the PCI Express transition has been painful for a lot of people, the Intel transition less so.)

    Digi would have a ton of trouble dragging their userbase to PCs. We Pro Tools users don't use them, we hate them culturally, all of our jigs and tools are Mac-centric, and frankly we'd have nothing to gain by the move (since we all own $3000 workstations anyways, cost isn't an issue), thus we would oppose it fiercely, from a marketing point of view.

    That said, Apple's line of audio software is nowhere near where is needs to be in terms of workflow and interoperability to work for music and post-production sound. We have a joke that you need to have a Ph.D. in order to understand Logic (it's the Linux of DAWs, powerful but unfriendly), and Soundtrack Pro doesn't do 5.1 and doesn't use dedicated hardware for DSP or IO. Neither have good Avid interoperation, which is still the industry standard, and the interoperability standard (OMF and AAF) is controlled by Digidesign and Microsoft, and tends to be a moving target.

    IMHO, If Pro Tools users lost the Mac, it wouldn't cause a migration to the PC in professional recording, it would cause a huge fragmentation of platforms in professional recording. Pro Music people would probably go to Logic or Nuendo on Mac, post would probably switch to Nuendo, or someone enterprising developer will write a Post-Centric DAW (they've existed in the past, but it's a small market, so the economics have to be just so). Also, Pro Tools has a huge installed base in amateur music and home recording, and these people would stay on Mac, either switching to GarageBand, or switching to OSS like Ardour or Jokosher. This would have the unwelcome (to MS) side effect of spurring their development. All of this fragmentation would also cause the development of stronger interoperability standards, which MS wouldn't want, either.

    --
    Don't blame me, I voted for Baltar.
  21. just a thought by General+Lee's+Peking · · Score: 5, Interesting

    If Steve Jobs had a secret Intel port of Mac OS X going on for years, is it so hard to imagine that he might have a secret office suite project going on in case Microsoft dumps Apple? The only reason he wouldn't release it would be because Microsoft's support for Apple is good for sales and Apple's own office suite would be for a ``use only in case of emergency'' scenario. I mean, even if it were vastly superior to Microsoft Office, it would be a hard sell.

  22. Re:I can't imagine by AKAImBatman · · Score: 4, Insightful

    Open Office is not natively supported without the use of X11.

    Shows what you know. OpenOffice on Mac OS X == NeoOffice/J. You only use the X11 version if you want a world of pain.
  23. Re:And we are supposed to be...Surprised? by 7Prime · · Score: 4, Interesting

    4. Buy DigiDesign
    5. Cancel ProTools for the Mac and cease support and updates for existing versions

    This is quite silly. Apple is already at war with Avid (DigiDesign) on two fronts, and currently winning. In the video end of things, the entire industry is quickly switching to FCP, away from Avid. If they have not already overtaken Avid, they will very soon. Secondly, ProTools is in trouble, and not just from Apple, but from MOTU (Mark of the Unicorn), as Digital Performer is very quickly becoming the industry standard for many audio applications. Logic (Apple's multi-track editor) is also doing very well. Throw in the fact that Cubase is trouncing ProTools on the Windows end of things, and you have a very bad situation for DigiDesign. It probably still has the largest install base, but that is rapidly diminishing. They used to own a majority of the multi-track install base, and now they're lucky if their a simple plurality.

    Bottom line is, Avid got caught sitting on their asses. They got fat and happy being the industry standard in two markets, and failed to notice that other developers were actually doing their homework. Both Avid Video and ProTools are vastly inferior to their Apple and MOTU counterparts. I used to be an avid ProTools user (no pun intended), until I got my hands on Digital Performer, and now I haven't even touched the damn thing in months. The multimedia audio industry (ie: film composition/sound effects) will laugh in your face if you say that your primary multi-track software is ProTools, and developers of softsynths and audio suite plugins are dropping ProTool support like flies.

    Microsoft's aquisition of Avid would simply make matters worse, as they have a history of alienating creative fields. Instead of hurting Apple, it would just confirm everyone's suspicion that Avid is failing, and would send the last remaining ProTools and Avid users crying for DP5 or Logic, and FCP.

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    Multiplayer Gaming (defined): Sitting around, discussing single-player games with my friends, at the bar.
  24. Does Apple sale for twice what Windows users pay? by falconwolf · · Score: 4, Informative

    Apple charges double for everything it sells.

    Can you back up this statement? The last price comparison I saw between equivilently equiped Macs and Windows PCs Macs edged out Windows on a price/feature basis.

    Falcon
  25. Re:Does Apple sale for twice what Windows users pa by 10Ghz · · Score: 4, Informative

    30GB Zune: $249.99
    30GB iPod: $249

    "Nearly double"? On what planet are you living on? And the Zune is bigger and it weights more (iPod: 4.8 ounces, Zune: 5.6 ounces).

    Please give some real examples of this "nearly double" prices Apple asks for it's mp3-players. Go on, it shouldn't be that hard, right?

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    Lesbian Nazi Hookers Abducted by UFOs and Forced Into Weight Loss Programs - -all next week on Town Talk.