Unlimited Wireless Plans Coming
An anonymous reader tells us about a BusinessWeek story claiming that in a few years most wireless plans will be unlimited. And pretty costly: unlimited cell calling, SMS, and data for on the order of $115 - $150 a month. Sprint is conducting a trial of such an offering in San Francisco, with the intent of rolling it out nationwide, and other carriers are said to be sure to follow suit. An interesting claim in the article is that in 5 years time, 40% of the US population will be untethered from landlines and using their cell numbers exclusively (vs. 15% now).
regular calling? I don't need SMS, I don't need Internet connectivity. I'm one of those rare freaks out there that actually uses the cell phone for *gasp* emergencies and quick phone calls. I don't text message people under the table during dinner (I engage in what some people call conversation with friends and family face-to-face), I don't browse the Internet (that's what I have a wireless work laptop for), and I stick with one of the pre-installed ringtones (ever notice how many people use Jingle Bells as their ringtone at Christmas?). Great, create the unlimited calling plan for $150, just don't leave those of us who only need about $25 worth of that plan in the dust.
40% of the US population will be untethered from landlines
Tethers need not be visible. In this case people will simply be exchanging a small one for a big, thick, heavy one. Anyone remember ye good ole days, when you had to purchase phone hardware exclusively from Ma Bell? We went through that crap once before the government stepped in and forced them to allow us options. Now we're going through the same thing again with the cellular industry - except its worse. We've got phones that should be capable of doing all sorts of fantastic things, but can't (or won't) unless we buy our software from the carrier, pay the bandwidth fees to them to transfer it (because we can't just plug our phone into our PC and transfer software that way), then continue paying subscription and bandwidth fees if we want to continue using our software. We have to sign 2 year contracts just to get a phone at a reasonable price. They offer insurance that, after 6 months, isn't worthwhile because the cost of the phone has plummeted, and it's cheaper to buy a phone from a 3rd party than pay just the deductible.
Right now I think we're entering a phase in which carriers are not really trying to compete with one another. Have you ever noticed how you can go into a town and every gas station's prices are within a couple cents of one another, and go down the road a few miles and all those stations prices are 5% cheaper? That's because they aren't competing - they're consorting together (indirectly) in their micro-market to set the prices they want. Well, that's what's going on with cell market. You shouldn't have to pay $100 a month network fees for a single cell phone just for decent service, and unfortunately that's where we stand today. Enough people have been bit by an over-minute cell phone bill, with obscene per-minute rates, that the carriers can now extort people to pay a much higher flat monthly fee simply to avoid the risk.
Dan East
Better known as 318230.