Sony Exec Says Luxury Could Be PS3's Downfall

Via Next Generation, an interview with CEO of Sony Corporation Sir Howard Stringer on the site CEO Exchange. In the piece they report that Stringer has gone on record as saying the PS3's price may be its downfall. This is the first indication we've had from Sony's upper management that the console's price may just be too high. "Wii is a wonderful device, but has a different target audience. If we fail, it is because we positioned PS3 as the Mercedes of the videogame field. PS3 is after a different audience and it can be whatever it wants -- a home server, game device, even a computer." Relatedly, a Goldmann Sachs analyst has opined that a PS3 price cut could come this year. Assuming they drop the price by $100 or more, this might blunt the objections many have to the console's lofty pricetag.

Comments

Re:If you want quality, you have to pay for it...

[Pojut]

Despite it's many problems (I myself have had to return only one 360...second one is 8 months younga nd going strong) I would MUCH rather take the 360 over the PS3.

It's not because I prefer Microsoft over Sony. It's not because I'm a fanboy loyal to one console or another...it's for one simple reason:

Games. The fucking games. Look at the games slated for the 360 this year...look at the games slated for PS3 this year.

Yeah. I'll be keeping my 360 and use that 600 bucks to help build a solid base for a new comp when Spore comes out.