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NBC, News Corp Join to Create YouTube Clone
Brett writes "It's official: NBC Universal and News Corp have announced their plans to
create a video sharing site of their own. The
joint venture will features both TV and movie shows in full length, including episodes of '24,' 'My Name is Earl,' and movies like 'Borat.' The plan is to also syndicate content on
other portals like MSN, MySpace, and Yahoo! It's unclear how YouTube's previous deal with NBC relates to this, but it's clear that the major players are now shunning YouTube."
I just don't think NBC is going to be able to displace YouTube for the homemade videos. They'll probably get people to come and watch their shows though.
Not necessarily. People will still do it anyway and YouTube has more of a purpose than the mashup of TV shows. Some musicians, rather than posting their videos on their websites, are posting on YouTube and then linking directly to that from their website. There is always a need for a service where literally anyone can post anything, and much of the content is more than music videos set to Battlestar Galactica scenes.
B.S.
It's crap - not community driven. It misunderstands the interest in YouTube.
YouTube is not popular because people are "snagging free stuff" that they already have on their Tivo, etc. Repackaging the TV is stupid. That is an aspect of YouTube, and the only one that this is a reaction to.
The Corporations who are driving this "partnership" never even heard of "All your base are belong to us" - let alone understood what it means. The Internet is a social phenomenon, not just a marketing experience.
People who've destroyed their creative thinking process in the marketing field fail to understand this.
"Flyin' in just a sweet place,
Never been known to fail..."
How is this bad? This is natural. I did not expect gootube to be the end all for online video. I doubt google expected a monopoly position either. We are only seeing natural competition within this type of service.
No, it's ironically the Internet articles that don't get it. The company not only didn't refer to it as a competitor to youtube but actually played down such comparisons. I think this is brilliant if you think of it from the perspective of the thing itself, and not pretending that it's competing with something that is inherently different.
Um...........
You really think the people in charge of this little venture know that 'mashup' is a word that sometimes doesn't involve food?
Be serious. This isn't going to end YouTube. This might cause a little healthy competition. Honestly, I'm kinda disappointed because YouTube isn't clusterf*d with video ads all the time, and this will be. There's little chance you'll get to watch short clips of pieces of the Daily Show. You'll get to watch the entire thing, and commercials will come with. Lame? Yeah, kinda.
And my bet is their solution will be DRM enhanced. Another little bit of lame.
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"Flyin' in just a sweet place,
Never been known to fail..."
...join 'em.
Hey, I think it's great that NBC would want to get into the video offerings business. Reason why people post copyrighted material to YouTube is so it will be available. NBC has already been making overtures in that direction with some of their shows (like the standup routines from 'Last Comic Standing' S5) and Fox has performances from 'American Idol' on their site, ergo you don't have to go to find a Torrent or browse YouTube et aliis to see what you missed.
And for that reason, NBC's assimilating seems a smarter move than Viacom's bitching, IMHO.
Laughter is the Spackle of the Soul.
Almost every discussion about music, movies or TV shows here has countless replies saying "But the industry doesn't GET IT, man!! Their business model is OUTDATED!! If they gave me this content for cheap with no DRM I wouldn't have to pirate it!!"
So here comes an announcement that they'll be putting content online for FREE - and they'll be the ones making the money from the ads, not youtube, which seems only fair to me - and again I see replies of "but the industry doesn't GET IT!!". I think that's kinda funny.
This site could go either way, but to me it's the first indication that they might be starting to "get it".
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