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Some Blu-Ray, HD DVD Discs Sell Only 200 Copies
An anonymous reader writes "Much has been made of the strong sales for some recent high-def disc releases (such as 'Casino Royale' on Blu-ray), but a new Sony research report reveals some startlingly low sales numbers for other titles released on the next-gen formats. When disc sales of under 1000 can land you on a weekly best-sellers list, you know your format is in its infancy."
FTA: "While we should note that the VideoScan numbers are not all-inclusive (for example, they don't include discs sold at Wal-Mart or some online merchants)"
Yeah cause it's not like Walmart or some online merchants contribute much to home video sales...
I hate to break it to anonymous submitter, but depending on when a disk was released, it may have -zero- reported sales when a summary report like this is generated. And said movies may very well suck anyway, and not be selling for that reason alone.
So much for the sensationalist submission title.
"Casino Royale" is being sold in a bundle with the PS3 in my country. Could this be where many of the sales of that particular movie are coming from?
At the store where I work, BluRay has outsold HD-DVD 8-1 during the last few months.
We have sold 8 BluRay discs and only one HD-DVD disc.
On the other hand, we usually sell at least 50 DVDs on most days.
It doesn't look like these titles are all so new that you'd be correct (and anyway, new releases nearly always have greater weekly sales than ones that have been around awhile). The real story here is in comparing the HD/BD sales to regular DVD sales--the low rate reported here would probably remain quite low.
Even if Wal-Mart isn't on the list, weekly sales of less than 1000 copies isn't good news for the next-generation titles (particularly because all the HD/BD discs I've seen tend to be the "money makers"--not box office flops). Lots of the movies do suck, but that never stopped people from buying them in massive quantities on DVD or VHS.
The more pressing problem is that no one really needs these discs. There are about 30 million HDTV sets, which is still a small fraction of all televisions in this country. Of those, most people think DVDs look good enough. Why buy an expensive player with wacky DRM schemes and maybe-HDCP and all kinds of other bogus crap, only to have to buy more expensive movies that are presently nowhere NEAR the quality difference that DVD had over VHS? I have an HDTV, and I've seen some amazing HD-DVD content, but I was an early adopter of DVD players and I'm just not doing it again for HD/BD players. It's someone else's turn to fund the birth of this industry.
Wake me when I can get the player for $100 and the disc gives me something better than "great high-definition video mastering" on one of my TVs. I can play my DVDs anywhere, and they mostly look pretty good with progressive scan. Maybe that whole "multiple camera angles" vaporware from DVD would be a good thing to include so I could have some fun with my movies.
I wonder how Netflix fits into all of this. For no extra charge, one can have bluray and HD-DVD versions of movies sent to their home. I've never bought a HD-DVD but I am a rather heavy consumer of them. I have rented 34 titles so far from them. All of my friends that have HD-DVD and BluRay players do the same thing. The cost of the movie is prohibitive, but Netflix charges no more for the privilege.