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Sony Readying for Larger HDD PS3 ?
Bloomberg reports that Sony may be considering a new SKU for the PS3 with a larger hard drive. This follows closely on the heels of the announcement of the Xbox 360 Elite and the 120 gig Xbox HD. No other details are provided, in a story primarily about news of increased profits as PS3 sales continue to rise. " Chief Executive Officer Howard Stringer targets an operating profit margin of 5 percent by March 2008, about double the current margin. Tokyo-based Sony confirmed today that it will only sell a more expensive version of its PlayStation 3 game console in North America, a strategy it adopted for the European market to bolster margins. 'Profit margin will probably exceed 5 percent if Sony doesn't lower the price of PlayStation 3,' Hitoshi Kuriyama, an analyst at Merrill Lynch & Co. wrote in a report dated yesterday. He rates the stock a buy. Shares of Sony gained 28 percent this year, compared with a 0.8 percent advance in the Nikkei 225 Stock Average."
"Sony also indicated that additional changes may be on the way, not all of them good. Users may want to gobble up PS3 units now, for fear that Sony actually starts to make some electronics cutbacks to curb their current $1.7 billion (yes, with a 'B') loss currently on the books for PS3. Sony stated that it would not pull back on the Cell processor or BD (Blu-ray Disc) drive or networking ability - but nearly everything else is fair game for either enhancements (plan on premium costs) or removal/downsizing (think memory/cache and possibly secondary chipsets.)"
y -adds-larger-drive-to-ps3.html
Source: http://www.audioholics.com/news/industry-news/son
If you are baffled by this acronym, as i was just moments ago, take a second to read this fantastic post.
Can we cut this shit already?