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RIM Offers BlackBerry Service Without the BlackBerry

TheCybernator writes "RIM has announced that they're essentially planning to offer BlackBerry service ... without the BlackBerry. The company plans an app suite that will turn its push e-mail technology into a platform for Windows Mobile 6 devices. Less than a week after a network outage crippled BlackBerry users across North America, Research In Motion announced an application pack for Windows Mobile 6 devices that Canadian software developers said will intensify the competition for push e-mail. The firm has said that the BlackBerry Application suite will appear as an icon on the screen of the Mobile Windows device and load BlackBerry applications such as e-mail, phone, calendar, address book, tasks, memos, browser, and instant messaging. RIM said users will easily be able toggle between the two platforms, one of which would have a BlackBerry-style interface."

2 of 80 comments (clear)

  1. Re:Only MS? by dave420 · · Score: 4, Insightful

    Because the Microsoft "junk" is hardly limiting them, considering how popular it is. Trying for any other platform other than MS would be limiting them.

  2. Re:Hmmm by afidel · · Score: 4, Insightful

    More like they think that they can get enterprise customers to pay them for simplifying push email to one application rather than having to setup Exchange or Notes or whatever setup to support Windows Mobile devices, and they are right. There are plenty of IT departments out there that are tasked with supporting whatever technology the business decides to use and if they can reduce their own workload for the fairly minimal cost of a BES license they WILL pay.

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