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Utah Rethinking Anti-Keyword Advertising Law

Eric Goldman writes "Slashdot previously reported on Utah's recent law banning trademark-triggered keyword advertising. This week, a group of technology executives met with Utah legislators to discuss the law, and it looks like the legislature is rethinking its position. According to the Salt Lake Tribune, 'Legislative leaders are looking to tweak a troublesome trademark protection program rather than defend it in court, after an unprecedented meeting with Internet power brokers who would prefer the new registry be scrapped.'"

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  1. Re:Utah is out of bounds by Jonny+do+good · · Score: 3, Informative

    Trademark is actually covered under both state and federal laws.