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Businesses Scramble To Stay Out of Google Hell

whoever57 writes "Forbes has up an article on the consequences of being dumped into a claimed 'supplemental index', also known as 'Google Hell'. It uses the example of Skyfacet, a site selling diamonds rings and other jewelery, which has dropped in Google's rankings and saw a $500,000 drop in revenue in only three months after the site owner paid a marketing consultant to improve the sites. The article claims that sites in the supposed 'supplemental index' may be visited by Google's spiders as infrequently as once per year. The problem? Google's cache shows that Google's spiders visited the site ss recently as late April. 'Google Hell is the worst fear of the untold numbers of companies that depend on search results to keep their business visible online. Getting stuck there means most users will never see the site, or at least many of the site's pages, when they enter certain keywords. And getting out can be next to impossible--because site operators often don't know what they did to get placed there.'"

5 of 303 comments (clear)

  1. *Caring* by UbuntuDupe · · Score: 5, Funny

    "Forbes has up an article on the consequences of being dumped into a claimed 'spam index', also known as 'Mail Hell'. It uses the example of e360, a site selling mortgage refis and anatomical enlargement, which has dropped in graylist rankings and saw a $500,000 drop in revenue in only three months after the company paid a marketing consultant to improve the emails. The article claims that sites in the supposed 'spam index' may be re-evaluated as infrequently as once per year. The problem? The site was reevaluated as recently as late April. 'Mail Hell is the worst fear of the untold numbers of spammers that depend on breaking spam filters to keep their business visible online. Getting stuck there means most users will never see their emails. And getting out can be next to impossible--because spammers often don't know what they did to get placed there.'"

  2. Dante by inkedgeek · · Score: 3, Funny

    I suppose this is Dante's 9th ring.

    --
    696e6b6564
  3. Re:My tips on Google penalties by hotdiggity · · Score: 5, Funny
    If you do get into Google hell:

    A player gets out of Google Hell by...

    (1) Throwing doubles on any of your next three turns. If you succeed in doing this you immediately move forward the number of PageRank ratings shown by your doubles throw.

    (2) Using the "Get Out of Google Hell Free Card"

    (3) Purchasing the "Get Out of Google Hell Free Card" from another e-business and playing it.

    (4) Paying a fine of $50 before you roll the dice on either of your next two turns. If you do not throw doubles by your third turn, you must pay the $50 fine. You then get out of Google Hell and immediately move forward the number of PageRank rankings shown by your throw.

    Even though you are in Google Hell, you may buy and sell on e-Bay, buy and sell houses and hotels (in Second Life) and collect revenues.

  4. Re:My tips on Google penalties by Dachannien · · Score: 3, Funny

    We usually play that the $50 goes under the Free Domain Parking space, and you get all that money if you land there (but you also have to punch the monkey first).

  5. Re:Must have happened already, right? by Minwee · · Score: 3, Funny

    It would be getting Joegled.