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PS3 Price Cut To Follow End of Blu-ray Laser Shortage?

Via Ars Technica's Opposable Thumbs blog, a DigiTimes article reports that the shortage of Blue-ray lasers is ending. Back in April Sony Shiroishi Semiconductor, a maker of the blu-violet laser diodes needed to make the PlayStation 3, ramped up production to fully meet the needs of production for Sony's new console. As a result of more readily available components, the article theorizes that a price cut may be possible sometime later this year. "Until now, the question has been: how could Sony afford it? If the Blu-ray supply chain is indeed poised to pump out Blu-ray PUHs, perhaps this is the first major step to seeing $50 to $100 shaved off the cost of the console. Would $100 off the cost of the PS3 bring in more buyers? I don't think this can even be considered a serious question. With few exceptions, and leaving aside a handful of loyal fanboys, the PS3's biggest problem is its price. We look for a Sony price cut later this year if sales stay ho-hum."

2 of 147 comments (clear)

  1. PS3 Folding@Home by Torrey+Clark · · Score: 0, Offtopic
  2. Re:Huh? by Corporate+Troll · · Score: 0, Offtopic

    Why would they do that? Just wondering, I do believe you... My "impulse-buy" schema is more like this: see a product I want, wander restlessly for over 15 minutes in front of it, thinking that I'd be better of saving the money and don't really need it. Go grocery shopping, return because I reminded myself that I still had some unspent cash from Christmas and hope that wifey won't be too upset I managed wasting money again. (Usually, I can hush her by reminding her last Louis Vuitton handbag... damn, those things are expensive...)