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Dell Plans to Sell PCs at Wal-Mart

Posted by Zonk on from the just-a-bit-outside-the-norm dept.

DJAdapt writes "In a departure from Dell's approach of selling machines only directly to customers, a Dell spokesman said Thursday that the computer maker will begin selling two of its Dimension desktop computers in about 3,000 Wal-Marts beginning June 10. Dell spokesman Dwayne Cox said the Wal-Mart deal 'represents our first step' into global retail. 'Customers want more and new ways to buy our products, and we plan on meeting their needs on a global level,' Cox said. 'Offering Dell Dimensions in Wal-Mart is a great example of this approach.'"

1 of 221 comments (clear)

  1. SIS working with Dell by Brit_in_the_USA · · Score: 4, Informative
    This announcement seems to go hand in hand with this story: "Dell pulls SIS into cheapo PC deal " http://www.theinquirer.net/default.aspx?article=39 807

    For those who don't follow links here is an extract:

    TAIWANESE CHIPSET FIRM, SIS said it was working with big US shop Dell, to build a low-cost PC. SIS said its SiSM661GX chip set would form the heart of Dell's EC280 which is aimed at first-time PC buyers.