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"Jericho" Fans Send Over Nine Tons of Nuts to CBS

nuts-to-CBS writes "After presenting 'Jericho' fans with a cliffhanging season finale, CBS promptly cancelled the program. The shocked fans quickly banded together, many using CBS' own public "Jericho" discussion forum, and began brainstorming on ways to convince the network to bring back the show for a second season. A plot point in the final episode of "Jericho" involving the expletive "Nuts!" (in reference to an historic conversation between generals) was turned into a campaign to send large quantities of nuts to CBS' NY, LA, and affiliate offices. Fans have sent a total of $26,000 for a pooled campaign hosted at Nuts Online to ship over 19,000 pounds of peanuts to CBS. Other efforts acquired over $9,000 to publish full page advertisements in Variety (National Edition) and The Hollywood Reporter for Tuesday, May 29th. This is expected to become the largest ever fan campaign to bring a television show back from cancellation." There's more about the massive fan rollout below. CBS created rich, interactive content online to accompany their show "Jericho," in order to extend its fan base to the Internet-savvy, TiVo-owning generations. Despite suffering through the all-too-familiar mid-season hiatus employed by many shows, the "Jericho" fan base remained strong throughout the break, partially due to the episodes being posted both for free on the CBS site as well as for purchase on iTunes. "Jericho" returned from the hiatus in the same timeslot occupied by "American Idol." CBS — which apparently still determines programming primarily on Nielsen ratings — decided to drop the show, regardless of the ever-growing and loyal fan base. Nuts Online includes live blogging from Jeffrey Braverman, the company's 26-year old CEO. Jeffrey's company has been shipping up to 5,000 pounds of peanuts a day to the CBS New York headquarters, and has been using their site to describe his experience along the way. Three other fan sites are documenting the progress: CBS Jericho Message Board, Jericho Lives, and Jericho Rally Point. Fans of Roswell were successful in bringing back their favorite program by sending mass quantities of tiny bottles of Tabasco sauce."

8 of 408 comments (clear)

  1. Fortunately... by __aaclcg7560 · · Score: 5, Funny

    ...it was "Nuts!" and not "Crap!"

  2. Re:Jericho *was* Nuts by Green+Monkey · · Score: 5, Funny

    yet the show was being "the O.C. after the bomb".

    Don't call it that.

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    Green Monkey

  3. The big insult... by TobyRush · · Score: 5, Funny

    ...isn't that CBS cancelled the show, but that it's being axed to make room for New Insipid Reality Show #462 and "Ooh! Pirates!"

    The "Tiffany Network," eh?

    --
    Sam! If you will let me be,
    I will try them.
    You will see.
  4. You Fools! by SQL+Error · · Score: 4, Funny

    Peanuts are legumes!

    The TV industry will never take us seriously now. :(

  5. Re:It's a TV Show by the_unknown_soldier · · Score: 5, Funny

    Do you really want these people trying to fix government?

  6. Re:It's a TV Show by Bartab · · Score: 5, Funny

    Also, whilst tanning, read a fucking book. On skin cancer.

    --
    Any sufficiently advanced technology is indistinguishable from a rigged demo.
  7. Re:someone has to say it: by murderlegendre · · Score: 4, Funny

    Oh sure, In Soviet Russia, nuts send CBS to you!

    --
    There's a Starman, waiting in the sky / He'd like to come and meet us, but he hasn't got the time.
  8. Re: and there is no way I could've been involved by way2trivial · · Score: 4, Funny

    OK, the 1970s was known as the sexual revolution but I have a lot of arguments about this craziness. First, the demographics CBS is trying to reach by canceling Jericho - most weren't even born in the '70s yet! I was born in the early 70s and there is no way I could've been involved in any type of sexual revolution at the time!

    Um... you could be a product of it

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    every day http://en.wikipedia.org/wiki/Special:Random