Sony Launches Official PlayStation Blog
Sony has announced the official launch of the PlayStation.blog. Intended, perhaps, to combat the current monopoly on internet-based PR Microsoft seems to have, the blog looks to be a place where high-ranked Sony employees can have their say. There are just a few posts up so far, but they're already asking for freedback. One by Eric Lampell, Senior Manager for the PlayStation Network, caught my eye. It discusses the recent PS3 firmware update, and features the upgrades included in that patch. As you can tell by the language, they still need to work on the site's tone. "That's one of the best things about PS3 - it's constantly being updated with new features. With 1.80, you can now upscale PlayStation® and PlayStation®2 games and DVD movies, up to 1080p if your TV supports it. You home theater buffs are probably all over this upgrade already, but if you don't have an HDTV just yet, check out what upscaling does for God of War II and Shadow of the Colossus - games that were already gorgeous-looking to begin with - in these comparison screens." At least they're trying.
I can't wait to get bulletins from a game console! "Hey everyone, I got my firmware updated today! Check it out!"
It seems pretty patronizing, it takes standard PR and then paraphrase it in the tone of someone from their average demographic, at least as far as they can guess, and then they pat themselves on the back constantly. Does anyone actually want to read it? It's already enough of a pain in the ass trying to extract the information from press releases.
Twinstiq, game news