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The End of Broadcast TV as We Know It?

Posted by Zonk on from the boobs-controlling-the-tube dept.

mattnyc99 writes "The DVR revolution is nothing that new—and neither is the Neilsen ratings company's adaptation to it. But Glenn Derene at Popular Mechanics argues that users have officially pushed us into a new era of television, wherein viewers now shape the way that networks make money, which means we'll start to see users control the way the networks choose programming. From the article: 'The systemic use of ad ratings as one of the standard metrics for assessing viewership is a sea change, and it's perhaps the sign that as an industry, broadcasters and advertisers are sailing into uncharted waters.'"

2 of 91 comments (clear)

  1. Re:Off Topic by nagora · · Score: 3, Funny
    Unless, of course, they are taking the bus too the library

    Perhaps to check the spelling of "to"?

    --
    "Encyclopedia" is to "Wikipedia" what "Library" is to "Some people at a bus stop"
  2. Re:Off Topic by nagora · · Score: 2, Funny
    What a slashdot worthy answer. Sir, I commend you.

    You are too kind; I just did what any pedantic git would have done in my place.

    TWW

    --
    "Encyclopedia" is to "Wikipedia" what "Library" is to "Some people at a bus stop"