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Some 7-11s Become Kwik-E-Marts

caffiend666 writes "According to a Yahoo News story some 7-11s are being rebranded into Simpsons 'Kwik-E-Marts' . The makeover includes fronting on the buildings that make it look like a cartoon, Simpsons merchandise on the shelves, and Simpsons show brands available for purchase in the store. From the article: 'The Fox/7-Eleven deal is an example of a practice called reverse product placement. Instead of just putting products prominently in a movie or TV show, fake goods move from the screen to reality ... Customers have been looking at Squishees and KrustyO's and Buzz Cola for years and have never been able to put their hands on it.' Since the film is PG-13, no Duff beer will be available in the stores." If you're looking for one near you, 7-11 has the list of locations on their website.

11 of 264 comments (clear)

  1. Thank you, come again. by gravos · · Score: 5, Funny

    Thank you, come again.

    1. Re:Thank you, come again. by Wicked+Zen · · Score: 4, Funny

      Who needs the Quik-E-Mart?

      I dooooooooooooooooo...

    2. Re:Thank you, come again. by ShieldW0lf · · Score: 4, Funny

      In other news, Disney World has degenerated into Itchy and Scratchy land, and MacDonalds has decided to rebrand themselves to the more authentic "Krusty Burger" corporate image.

      Honesty is the first halting step on the road to integrity. Maybe all this is a good sign.

      --
      -1 Uncomfortable Truth
  2. Can you get... by dangitman · · Score: 4, Funny

    Chutney Squishees?

    --
    ... and then they built the supercollider.
  3. YEs but, any skittlebrow? by Man+in+Spandex · · Score: 5, Funny

    Homer Simpson: I'm feeling kind of low, Apu. Got any of that beer that has candy floating in it? You know, Skittlebrau.

  4. Let's go for full reality by geoff+lane · · Score: 4, Funny

    Oh, I'm totally going to hold one up.

    1. Re:Let's go for full reality by TurboStar · · Score: 4, Funny

      And I'll be there with the "HA HA" when you get busted.

  5. WTF? Where's the angle? by saintm · · Score: 3, Funny

    I demand this story is changed to add in some sort of link to the iPhone.

    It sticks out like a sore thumb without one.

  6. Authenticity? by riker1384 · · Score: 5, Funny

    Are they going so far as including the expired, re-labled milk, and band-aids on the hot dogs?

  7. Canadian store location? by Yvan256 · · Score: 3, Funny

    That's when the exteriors of 11 U.S. stores and one in Canada were flocked in industrial foam and given new signs to replicate the animated look of Kwik-E-Marts.

    The U.S. locations where a 7-Eleven store was transformed into a Kwik-E-Mart are New York City; Chicago; Dallas; Denver; Burbank, Calif.; Los Angeles; Henderson, Nev.; Orlando, Fla.; Mountain View, Calif.; Seattle; and Bladensburg, Md.


    Oh yeah, no need to tell us the location of the Canadian store because, you know, all we have to do is ask Steve. He lives in Canada, and it's such a small place that everybody knows about everything.

  8. Re:How to cash in on a satire by russotto · · Score: 4, Funny

    What 7-11 finally realized is that Kwik-E-Mart is not really a parody. It's an entirely realistic portrayal. So why not take advantage of it?