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Microsoft Readies Cheaper 360

Posted by Zonk on from the i-think-they-had-this-ready dept.

Officially Microsoft is putting on a brave face, saying they won't drop the 360's price even in the console's weakest market: Japan. Just the same (probably in anticipation of Sony's PS3 price drop), the San Jose Mercury news says the company is secretly working on preparing a lower cost Xbox 360 SKU. Called 'Falcon', it's a cost-reduced system using 65nm chips instead of the at-launch 90nm electronics. This ties right into Michael Pachter's expectation of such a cut; it should be noted he doesn't see the DS or Wii prices moving any time soon. Related to all of this, Newsweek's LevelUp blog has two great interviews today: a Peter Moore discussion harkening back to last week's warranty announcement, and a chat with Jack Tretton about the price cut and the 360's hardware issues.

1 of 249 comments (clear)

  1. SKU by locokamil · · Score: 5, Insightful

    $rant = "Stop using SKU in everyday conversation."

    For those of you who need it spelled out, run this at the command prompt: perl -wc split ('', $rant)

    The correct term is 'model'.