Slashdot Mirror


Google Pledging to Bid $4.6bn to Open Spectrum

csuftech writes "According to an article posted on vnunet, Google is pledging to bid at least $4.6bn for the FCC's upcoming auction of the 700MHz spectrum. However, Google would only be willing to pay said amount if the FCC agreed to a few conditions, namely, 'the wireless spectrum would allow consumers to download and use any software apps and content they want; allow handhelds to be used with any carrier; enable resellers to acquire wireless services at wholesale costs; and mandate that third parties such as ISPs interconnect at any point on the 700 megahertz band.' All this was disclosed in a letter [PDF] to FCC president Kevin Martin written by Google CEO Eric Schmidt."

30 of 99 comments (clear)

  1. Familiar by Anonymous Coward · · Score: 5, Informative

    Er, haven't I seen this somewhere before?

    1. Re:Familiar by Anonymous Coward · · Score: 5, Funny

      That's why we need the extra spectrum -- carrying all those dupes adds up.

  2. I'm not a Google Fanboy, but... by cromar · · Score: 5, Interesting

    I do appreciate them fucking up the corporate status quo. This debacle is getting very interesting.

    1. Re:I'm not a Google Fanboy, but... by kaiser423 · · Score: 5, Interesting

      John Walls, vice president of public affairs at the CTIA, said that the pledge re-affirms his organisation's belief that the proposed deal smacks of foul play.

      "The letter highlights Google's scheme to have the auction rigged with special conditions in its favour," he told vnunet.com.

      "Nobody should be able to buy a custom-fit government regulation tailored to their business plan."


      Yea, this reminds me of the guy form "Thank You For Smoking"

      That has to be one of the most blatantly false statements that I've heard in a while. Wow. I guess this really is rocking the boat, and has a couple of carriers pretty scared.

      Kudos to google, way to not be evil!

    2. Re:I'm not a Google Fanboy, but... by TubeSteak · · Score: 3, Insightful

      "Nobody should be able to buy a custom-fit government regulation tailored to their business plan." Well, that is technically what they're trying to do.

      The fact that /. likes the terms Google is trying to impose does nothing to change the fact that they're buying government regulation.

      Is it really that hard to imagine a situation where the regulations go in a different direction?
      --
      [Fuck Beta]
      o0t!
    3. Re:I'm not a Google Fanboy, but... by thegnu · · Score: 2, Insightful

      Who's to say they're not just posturing in the name of "freedom" now and won't do something horribly evil once they get their piece of the pie?

      Yeah, I've been saying that for years. Then I finally stopped, because it's been, up to this point, like waiting for the apocalypse: every few years, people start screaming about the end of times, then nothing happens, and people are quiet for a little while.

      When the hell is it going to happen? I've been waiting for it to happen for a long time. I'm sure someday it will, but criticizing them for doing something positive because they MAY be posturing to pull an Anakin Skywalker all over the little children is kind of weird. I mean, they keep posturing for the thrust, but it never comes. Isn't that why Steve Ballmer said Google had no business plan? Not enough thrusting?
      --
      Please stop stalking me, bro.
    4. Re:I'm not a Google Fanboy, but... by dgatwood · · Score: 2, Insightful

      Yes. It's pretty hard to imagine the FCC making any decision that doesn't involve the public getting screwed. History has taught us that they will accept restraints on freedom with alacrity, but will release those restraints only under force of law.

      I'd love it if Google won this battle, but I'd just about place bets against it.

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    5. Re:I'm not a Google Fanboy, but... by Jherek+Carnelian · · Score: 5, Insightful

      I think there are two points here:

      1) The requirement that the highest bidder open part of their spectrum is not part of Google's business plan beyond the fact the open access is good for the net in general. That's why the claim is false.

      2) Almost all of the tariffs in telco land are custom-fit goverment regulation tailored to their business plans. That makes the claim very hypocritical.

    6. Re:I'm not a Google Fanboy, but... by kaiser423 · · Score: 3, Insightful

      My point being that what the CTIA is advocating is that the people whom buy the spectrum get to implement their business plan, and theirs only. Hence, they would also be buying a custom-fit business plan with regulation.

      Second, it is not custom-fit to Google. It's a generic fit for a large number of people. There are plenty of other business plans that Google could implement that would be much less free, and would be a "custom-fit," such as requiring everything that any user or piece of software does be able to be indexed by Google.

    7. Re:I'm not a Google Fanboy, but... by Vancorps · · Score: 4, Insightful

      You make a fine point but in addition opinions and controls over Google today don't have to be the same tomorrow. If they turn evil then we have some measured control we can exert. How effectively we exert it is a different question but theoretically they couldn't start dumping toxic waste into Seaworld so there is no point in fearing the impending apocalypse which involves my porn viewing habits being leaked to the press because I opposed legislation that Google later wanted. So far they seem to want to play nice. I say encourage this corporate attitude, embrace it! Ben and Jerry's was quite successful while holding onto corporate ethics, I see no reason why Google couldn't do the same thing.

      The particular language Google wants added seems counter to their interests but creates a free market where you compete on quality of service which sounds good to me and sounds good for them given the nature of their products. It adds risk to the process but Google is acting as if it has nothing to fear from a little friendly competition and in reality, they don't. If only the big telecoms of the world would see this as a good thing. Unlike Sprint buying sprectrum and not even using it thus preventing others from using it.

    8. Re:I'm not a Google Fanboy, but... by TopSpin · · Score: 3, Insightful

      Hence, they would also... Opps.

      Second, it is not custom-fit to Google. It is, but it also happens to align with consumers. Companies like Apple and AT&T dream of leveraging exclusive products/services like iPhone into 'revenue sharing' arrangements with content providers like Google. Google is attempting to make that dream impossible. It goes directly to Google's business model.

      --
      Lurking at the bottom of the gravity well, getting old
    9. Re:I'm not a Google Fanboy, but... by daigu · · Score: 4, Interesting

      While I agree with the initial comment, the reality is that the process for formulating regulations gives businesses a great deal of input and effectively makes most regulations custom-fit for the industries involved. The only real difference here is that Google is challenging the existing custom fit model with another - one that is more congruent with the public interest.

      Sure, it would be better if the regulations were primarily concerned with the public interest, but if we don't have that, this is certainly a better alternative than how it would have played out had Google not gotten involved.

    10. Re:I'm not a Google Fanboy, but... by kaiser423 · · Score: 2, Informative

      What do you mean "Oops"?

      My initial post was about how hypocritical it was for the CTIA spokesperson to make that statement, and act like Google was doing something new, drastic, and evil, when in reality the people he represents would take the same steps that he so vigorously condemns.

      I never said anything about this not fitting in with Google's business plan, or that they were being altruistic. Just that it seems like their plans are shaking things up a bit and scaring some of the typical teleco's.

  3. +1 karma by Xeth · · Score: 4, Insightful
    I guess this balances out the "Don't be Evil" scale a bit in their favor, eh?

    To preclude those decrying false philanthropy, yes, of course Google will benefit. There is, however, such a thing as a mutually beneficial agreement. And this really looks very nice from where I'm standing

    --
    If your theory is different from practice, then your theory is wrong.
    1. Re:+1 karma by ajs · · Score: 4, Insightful

      Censoring free speech sites in China vs Cheap wireless broadband in the US. Actually, they don't Censor free speech sites in China.

      In fact that statement doesn't even scan.

      There are no free speech sites in China. There is no free speech in China.

      Google can't censor someone's site.

      What Google does is restricts their search results as per the guidelines of the Chinese government. They could have decided that the search results were too important to censor, but had they done that, the only difference would be that Google wouldn't be available at all in China. They're doing much more good by offering some service in China than they would be by offering none. If they had a better negotiating position, then I'd agree with you, but they literally had none.
    2. Re:+1 karma by earnest+murderer · · Score: 3, Insightful

      It's not even a mission statement. It's a cute quip that got bandied about and became an "informal corporate motto".

      Google's mission is to organize the world's information and make it universally accessible and useful. Access to the 700 mhz spectrum is key to their ends. If they do not acquire it either outright or by leasing it from a third party, they will have failed in a major way. The argument for the rule change is insurance against that failure.

      --
      Platform advocacy is like choosing a favorite severely developmentally disabled child.
    3. Re:+1 karma by ajs · · Score: 2, Informative

      It's not even a mission statement. It's a cute quip that got bandied about and became an "informal corporate motto". If you're talking about the "don't be evil" line, then you're deeply wrong. That phrase has tremendous legal importance to Google because it appears in their S1. An S1 (AKA a "red herring") is the document you file with the SEC that tells investors what your company does and what risks it takes. If you say, "we sell bottled water, but only to the criminally insane," in your S1, then your investors know up-front what business they're getting into, and have no grounds to complain when you don't make as much money as someone selling water to the general public.

      The broad disclaimer in Google's S1 which is further explained in terms of the potential for missed revenue is a legal tool which most other public corporations do not have. It allows them to make choices that favor ethics over profits in a way that other companies cannot (literally cannot, as they would be open to lawsuits from their shareholders for not maximizing profits). Other companies' only guideline for ethics is the law... poor yardstick though it is.

      That's not to say that Google is guaranteed to uphold this phrase, or any given person's interpretation of it, but it gives them the option to be ethical in situations where most companies (public ones, anyway) have no option.
  4. Is it just me, or by woodchip · · Score: 2, Funny

    is it not a bad idea to tell people how much you willing to bid in an upcoming auction?

    1. Re:Is it just me, or by vertinox · · Score: 4, Funny

      Google: I'm going to bid $4.6 billion dollars tomorrow at tomorrows auction.

      ATT: Cool... (Crap! I know we can't beat them with cash reserves so I'll bid high and force them to spend their fortune for it!)

      *The very next day*

      Auctioneer: Here we are with a block of airwaves. Starting bid.... One billion dollars....

      ATT: $10 BILLION DOLLARS!!

      Auctioneer: $10 billion is the current bid. Do I hear $11 billion dollars... Going once...

      Google: *yawns*

      Auctioneer: Going twice...

      ATT: Hey wait a minute!

      Auctioneer: Going three times! Sold to the gentleman from ATT for $10 billion dollars.

      ATT: But! But! But!

      Google: Hey ATT if you don't want those airwaves, give us call us after the opening bell after your quarterly reports and we'll talk.

      --
      "I am the king of the Romans, and am superior to rules of grammar!"
      -Sigismund, Holy Roman Emperor (1368-1437)
  5. This just in... by the.nourse.god · · Score: 5, Funny

    With 2 seconds left in the auction, AT&T puts in a $4,600,000,001 bid.

    1. Re:This just in... by MonGuSE · · Score: 3, Interesting

      Ebay cancels auction due to a DMCA takedown notice. AT&T already owns the patent on monopolistic intervention.

      Seriously though the Google proposal is the only one that actually creates a level playing field for any concerned service providers. The problem the other companies have is that it allows for other companies to compete with them instead of granting them government approved monopolies. I hope the FCC wakes up and sees Google's proposal for what it is a sensible solution for all parties concerned and a win win for commerce/citizens. If a government granted monopoly is granted and the tax payers get 6 billion for it up front but in the long run have less productivity in the area concerned and the space is utilized to the fullest then that 6 billion isn't worth squat. This would just be another non forward looking proposal by a government body that is incapable of planning for tomorrow let alone 5 years from now.

  6. RTFL by conspirator57 · · Score: 5, Insightful

    It says a *minimum* of $4.6b. This is the reserve price of the spectrum. In fact there's a nice jab at the industry protectionism that brought about the reserve. Google is just saying that they're willing to ante up. Were there to be other bids, there is still ample room left in the letter for Google to bid.

    --
    "If still these truths be held to be
    Self evident."
    -Edna St. Vincent Millay
  7. Don't get it by An+Ominous+Coward · · Score: 2, Interesting

    If Google wins the auction, why would they need the Government to makes some rules about who can access it? If Google owns the spectrum, don't -they- get to set the rules?

    1. Re:Don't get it by Wesley+Felter · · Score: 4, Informative

      There will probably be multiple winners, and Google wants the government to set the terms for all of the winners, including Google's competitors.

    2. Re:Don't get it by mr_matticus · · Score: 2, Informative

      Google won't own the spectrum. They'll own the government license for the spectrum. They're still publicly owned airwaves, just privately operated.

  8. Re:Single buyer ? by kaiser423 · · Score: 4, Insightful

    Because it would drastically lower how valuable the spectrum is. If your service can't be "country-wide", then it's not of much value.

    I wouldn't buy a cell phone that works in San Fran but not in New York.

    In fact, you'd have a hard time getting me to buy ANYTHING that doesn't work country-wide, and I imagine that a lot of people feel the same.

    Not to mention all the technical issues with interference near the boundaries, etc. It would just be a total mess for no verifiable gain, especially since there are a large number of frequencies which can do nearly the same things (though not identical) which renders your monopoly argument moot.

  9. Excellent quotes by jonniesmokes · · Score: 2, Interesting

    -- begin excerpt --

    The Cellular Telecommunications Industry Association (CTIA) has dismissed Martin's plan as "Silicon Valley welfare", claiming that it gives Google an unfair advantage.

    John Walls, vice president of public affairs at the CTIA, said that the pledge re-affirms his organisation's belief that the proposed deal smacks of foul play.

    "The letter highlights Google's scheme to have the auction rigged with special conditions in its favour," he told vnunet.com.

    "Nobody should be able to buy a custom-fit government regulation tailored to their business plan."

    -- end excerpt --

    I think John Walls might want to add, "except Baby Bells of course." Its so not fair when a brand new billion dollar company gets into your game.

  10. Not just Google by Darth+Cider · · Score: 2, Interesting

    Google is putting up money, but its proposal to the FCC is backed by Intel, Yahoo!, eBay, Skype, DirecTV, EchoStar, and Access Spectrum (which constitute The Coalition for 4G in America), but there are many other groups also in favor of open access. See this write-up on Daily Wireless for a good overview, and read Google's own explanation on its Public Policy Blog.

    I wish Slashdot paid more attention to wireless goings-on. For instance, just this week, Sprint announced it is forming a 20 year alliance with Clearwire. The two companies are rolling out WiMax phone and broadband services, and together spent billions to control spectrum that reaches nearly everyone in the U.S. Wouldn't it be nice if they had to lower their price to consumers because of open-access competition in the 700mhz band?

    Robert X. Cringely's latest article is a good read, too. "When Elephants Dance: Get ready (finally) for faster Internet speeds at lower prices"

    I live in a rural place that is lucky to have one broadband provider, a cable company. (Nope, no DSL.) If open access succeeds, small wireless ISPs will sprout up in places like this, which big companies always seem to neglect. Those ISPs would be paying wholesale prices for their spectrum, too, so regional monopolies like my cable company will finally face some pressure to lower their prices, or else to compete on speed and service.

  11. Ditto by Eco-Mono · · Score: 2, Funny
    --
    (rot13) rpbzbab@tznvy.pbz
  12. government regulations by falconwolf · · Score: 3, Insightful

    The fact that /. likes the terms Google is trying to impose does nothing to change the fact that they're buying government regulation.

    Google's plans for access to the airwaves is less of a regulation than regulating who can determine who and what can access the airwaves. These telcom insiders only want to prevent competition, whereas Google wants to introduce competition.

    Falcon