Pay-For-Visit Advertising

theodp writes "US patent office documents released Thursday show that a startup named Pelago is seeking a patent covering Pay-For-Visit Advertising, which uses GPS, Bluetooth, or RFID on your mobile devices to track your travels to see if you wander into a place of business that appeared in an ad shown earlier on your cellphone, PDA, or laptop. To maximize ad revenue, phone calls are also tracked to see if you dial a number associated with an ad, and financial transactions are examined to see if you make a purchase from an advertiser. The application goes on to note that the system may be of interest to government agencies. Pelago just raised $7.4M from the likes of KPCB and Jeff Bezos."

Comments

Can't I just have the chip implanted already?

[PoliTech]

I really dont want to carry all those gadgets around, especially at the beach. So if you could just inject that RFID tag into my neck right here...

I have two simple, effective words for Pelago...

[fallen1]

Fuck. You.