Halo 3 Preorders Top 1 Million, Marketing Begins

Gamespot reports that Halo 3 has broken the all-time record for videogame preorders in North America. There are now more than 1 million copies of the title reserved across the continent. "The figure means that the Halo 3 launch could potentially be bigger than that of Halo 2. The then-Xbox-exclusive sold 2.38 million units in the US and Canada in the 24 hours after went on sale on November 16, 2004, generating an estimated $125 million. Halo 3 preorder customers' passion for the game is such that cost is apparently no object. As part of today's announcement, Microsoft warned that, despite its premium price point, the collectible Halo 3: Legendary Edition is on track to sell out before the game launches. The bundle, which includes a miniaturized version of the Master Chief's helmet, retails for $129.99 in the US, but is already sold out at several online retailers in the UK."