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Does the UK iPhone Plan Add Up?

An anonymous reader writes "Is it just me or is the UK iPhone deal seriously more expensive than the US deal? If you look at what AT&T offers compared to what O2 offers, you get significantly less for your money in the UK than you do in the States. It's also significantly more expensive than other non-iPhone deals in the UK, which offer similar services. Steve Jobs response to the more expensive UK iPhone is that 'it's more expensive to do business in the UK', but what does that mean? As a UK resident I'm disappointed that we didn't get the same plan as the AT&T plan, particularly the free mobile-to-mobile calls. Is there some element of the UK iPhone service that I'm missing here?"

3 of 280 comments (clear)

  1. Incoming calls are free in the UK by 2nd+Post! · · Score: 5, Insightful

    In the US, we pay for incoming calls.

    In other words, our minutes are eaten in half if we make as many calls as we receive. That's probably one aspect right there.

  2. 02 by SpectreBlofeld · · Score: 4, Insightful

    "As a UK resident I'm disappointed that we didn't get the same plan as the AT&T plan, particularly the free mobile-to-mobile calls." This has nothing to do with the iPhone and everything to do with your carrier. Virtually all U.S. carriers include unlimited mobile to mobile, iPhone or not.

  3. Re:Rip-off Britain by vidarh · · Score: 4, Insightful
    Actually, someone making an average salary in the UK will pay 16% income tax - the tax free allowance and the 10% band pulls it down quite a bit.

    And because of the primary threshold on NI, they'll pay 8.8% national insurance (11% between the primary threshold and upper earnings limit).

    So income tax + NI for an average earner is below 25%. Of the remaining 75%, a typical family easily spends a third on things like mortgages or rent and other things that are not subject to VAT. That leaves about 50% of their money that they pay 17.5% VAT on, or 8.75% of their income. Add it up, and the tax burden including VAT is more like ca. 34% total rounded up.

    For comparison, a US average earner at $40k would pay about 19% federal income tax and social security tax (FICA) after deductions. Depending on which state they live in they'll pay anything from nothing (8 states) via 3% flat (Vermont) to around 7-8%, I believe (some states have higher max state income tax rates, but only at higher income levels). So that gives a tax range from 19% to around 26-27% plus sales taxes.

    Of course these figures are not at all directly comparable to UK tax levels, since UK national insurance actually includes comprehensive health insurance and partial dental, to the point where only a tiny fraction of British taxpayers see any value in private health insurance.

    But in any case, when you add up local taxes (in which case you need to take into account council tax in the UK too, though certain cities in the US have local taxes that can far outstrip the UK council tax), state taxes and federal taxes in the US, the UK and US have pretty similar tax levels even ignoring the fact that NI includes health insurance.

    I did the math for myself a couple of years ago, and realized that moving to the US (which was an option due to work) would not have saved me any tax at all unless I moved to some backwater I wouldn't be prepared to live in - in fact I might have ended up paying slightly more, and I would have ended up paying a lot more if I wasn't in a field where full health insurance typically is provided as a benefit.