Viacom Puts the Daily Show Archive Online

tburton writes "Viacom has put the entire eight year run of the Daily Show with John Stewart online. The content is available from the official Daily Show site, and features clip rating, tags, and numerous community features. The whole thing is supported by relatively unobtrusive contextual ads. 'Viacom's decision to post its entire archive--while fighting YouTube in the courts--sets the scene for a battle between the established media players and their high profile entertainment brands against the user generated content sites, most notable YouTube. Also watching closely the Viacom experiment will be the telco IPTV industry which has seen the market place change rapidly as the quality of online video continues to improve, with at least one platform/site, Vimeo, already offering 1280X720 HD quality direct from the browser.'"

Comments

Re:They will never learn!

[ucblockhead]

Don't get your hopes up. They won't put those shows up. They might put up topical shows like "The Daily Show" because they are essentially worthless a week or so after air. You will never see "The Daily Show" DVDs or year old "The Daily Show" reruns on late night TV because no one would buy/watch. Episodic television, on the other hand, are worth money decades after release.