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Microsoft's XO Laptop Strategy

Posted by ryuzaki0 on from the jigga-whaaa dept.

gbulmash writes "Microsoft is spending a 'non-trivial' amount of money to get Windows XP working on the OLPC project's XO laptop. But why? Despite the conjecture that the Linux-based XO could convince millions of people in the developing world that they don't need Windows and build a huge base of developers for Linux, there still remains the question of how Microsoft would convince owners of XO laptops to buy and install Windows XP over the functional Linux-based OS already on it. It's doubtful that Microsoft could encourage or coerce Negroponte to put XP on the machine, so whose arms will they twist?"

4 of 242 comments (clear)

  1. Re:Two Possible Reasons by kebes · · Score: 5, Interesting

    They will release Windows XP trimmed down but it will only run if it recognizes the hardware as XO That would be interesting, since there are well-established solutions for emulating the XO in a virtual image (mostly for development purposes). These could probably be adapted to run this modified Windows XP. I imagine that a trimmed-down XP running in a virtual machine would be very useful. It would run quickly and could thus easily fill the gap of running a few Windows apps on an otherwise FLOSS machine.

    No doubt Microsoft would try to create license terms to prohibit such usage, but without cooperation from the hardware designers in the OLPC project, I'm not sure they will have any technical ability to lock-out their Windows XP version from being run in virtual machines.
  2. It's a backhanded vote of confidence. by hey! · · Score: 3, Interesting

    This is speculation on my part, but I'm guessing that in part this is flanking maneuver.

    Since there has been a computer industry, the most important place to keep an eye on is what I call "the high end of the low end". that's the place where computers are being stretched into new applications they didn't address before. First comes the killer application, then comes the figuring out how to steal application domains from the mid range.

    Any place that is going to have these devices already has all the conventional laptops and desktops it can support. These devices are creating a new class of low end devices, which leaves the machines currently running windows in the mid-range: the abode of dinosaurs.

    Some day Microsoft may face a government in a place that has millions of these devices in the hands of the populace, that may consider it a reasonable idea to migrate away from Windows because of that. Instead, Microsoft can make them a proposition: we'll cut you a deal on Windows for the OLPC so you can "upgrade" them to a real operating system. You will bring all those people on this toy operating system into parity with the rest of the world, which makes you a hero. And you get to do those major IT projects you are considering in Visual Studio 2010 instead of having to learn Python.

    The exact details of what they have in mind may be quite different; it may even be that they don't really have anything specific in mind. But Microsoft is a company that believe is technology; thus they take the possibility of OLPC's having a transformative effect on societies seriously. The possibility that OLPC can change the rules of the game. On the off chance it does, then the money spent to port Windows to the device will be a small price to pay to have a hand in the game. If it doesn't, they still take away knowledge about porting their platform to more resource constrained devices, so if anybody makes a splash in that area, they'll be prepared with an answer.

    --
    Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
  3. Re:Two Possible Reasons by ealar+dlanvuli · · Score: 3, Interesting

    No. The reason is very simple. Everywhere but the US, Microsoft exists in the market because of piracy. I doubt they expect to have a bunch of people buying XP. On the other hand, I bet they do expect a bunch of people pirate XP.

    Microsofts biggest fear is people will learn that computers don't have to be based on windows. Once that happens, they can't sell licenses to business and government, because the people won't only know windows so the businesses won't get it.

    Sean

    --
    I live in a giant bucket.
  4. Re:Two Possible Reasons by Abcd1234 · · Score: 4, Interesting

    The first is the driving force behind all of Microsoft's actions (and, in fact, almost everyone's): money.

    Absolutely. But I think both of your ideas are off the mark (though you start to get it a bit later). The goal, here, probably isn't to make money selling Windows to XO users. In fact, I'll bet dollars to donuts their plan is to give away their port for free. No, the goal is to get people familiarized with Windows products. Remember, the developing world today will be the markets of the future for MS. Having an entire generation of children exposed to Windows could be a very good thing for Microsoft when those economies begin to mature.