Xbox Arm of Microsoft Posts Profit
GameDailyBiz is reporting that Microsoft has posted a rare profit for their games business. As you might imagine, the good news is courtesy of high game and console sales thanks to Halo 3. "[Entertainment Division] revenue increased primarily due to increased Xbox 360 console and game sales. Xbox and PC game revenue increased $895 million or 148% as a result of increased Xbox 360 console sales, video game sales led by Halo 3, and Xbox 360 accessory sales. We shipped 1.8 million Xbox 360 consoles in the current quarter as compared to 0.9 million consoles in the first quarter of fiscal year 2007. Halo 3 was launched in September 2007 and generated approximately $330 million of revenue during the quarter."
Microsoft logic dictates that a new Halo will henceforth be released EVERY quarter! Also, the next Halo will have Master Chief accompanied by his newest companion, Clippy. "It looks like you're trying to kill an Elite! Would you like help using the plasma rifle?"
"For the remainder of fiscal year 2008, we expect [EDD] revenue to increase due to the increased sales of Xbox 360 consoles and related games, accessories, and services, and sales of Zune products,"
Now I don't believe anything said in this story.