EA Boss Says Games Too Expensive

EA's John Riccitiello has been shaking things up at EA lately, with everything from layoffs to the purchase of BioWare. Now he's suggesting the company take some really drastic measures: make their games less expensive. "Riccitiello says the $31 billion gaming industry will suffer if it doesn't start to reevaluate its business model. Game executives at Sony, Microsoft and Activision must answer some tough questions in the coming years, like how long they can expect consumers to pay $59 for a video game. Riccitiello predicts the model will be obsolete in the next decade. 'In the next five years, we're all going to have to deal with this. In China, they're giving games away for free,' he says. 'People who benefit from the current model will need to embrace a new revenue model, or wait for others to disrupt.' As more publishers transition to making games for online distribution, Riccitiello says he expects EA will experiment with different pricing models."

Comments

Re:Cheap games would be nice but...

[religious freak]

Yeah, true. I've considered changing it, since "geek" is technically correct for most people. Though I have read otherwise:
Nerd: Has knowledge of obscure useful things (i.e. computers)
Geek: Has knowledge of obscure useless things (i.e. Star Trek ship design)
Dork: Just can't function in society and is completely retarded (e.g. Napoleon Dynamite)

That was a pretty comprehensive view, so I've decided to stick with it (though I couldn't find the web page now). What do you think? You think Geek and Nerd should switch places above, or is there some other way of looking at it? I've always wondered about this.

There was the old Geek code, which stated that geeks are just smart and not anywhere as bad as the horrible nerds, but it never specifically defined what a nerd was.