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38% of Downloaders Paid For Radiohead Album
brajesh sends us to Comscore for a followup on the earlier discussion of Radiohead making $6-$10 million on their name-your-own-cost album "In Rainbows" — with the average price paid being between $5 and $8. Comscore analyzes the numbers: "During the first 29 days of October, 1.2 million people worldwide visited the 'In Rainbows' site, with a significant percentage of visitors ultimately downloading the album. The study showed that 38 percent of global downloaders of the album willingly paid to do so, with the remaining 62 percent choosing to pay nothing... Of those who were willing to pay, the largest percentage (17 percent) paid less than $4. However, a significant percentage (12 percent) were willing to pay between $8-$12, or approximately the cost to download a typical album via iTunes, and these consumers accounted for more than half (52 percent) of all sales in dollars."
I really don't think it's fair that Radiohead is just giving it away over the internet... Record companies put in a lot of hard work and effort to make a band successful, and I think it's really dishonest to just cut them out like that.
Perhaps its time the government did something about it, before the record industry starts losing even more revenue and therefore jobs.
did they make more or less profit than what they would have made with the standard sales method?
Standard sales method:(per $)
$.53 to record company
$.27 to record execs' Mercedes fund
$.18 to record execs' cigar fund
$.02 to Radiohead.
New distribution method:(per $)
$.01 to bandwidth costs
$.99 to Radiohead
meah I made that all up.
Trolling is a art,
They were the band that laughed at Scott Tinnerman.
Except for ending slavery, the Nazis, communism, & securing American independence, war has never solved anything.
If every user expected every /. article to contain hyperlinks to define every little word larger than two syllables, the it would indeed be a pile of shit.
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It is receiving oral sex while relaxing and listening to the radio.
I considered putting a Democrat link instead of a Republican one, but ultimately decided against it. The Democrats could never get organized enough to form one pile. Therefore, I stand by my original post.
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