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Microsoft's Plan to Be King of All Media

An anonymous reader writes "Saul Hansell from the New York Times spoke with Microsoft's J. Allard, formerly of the Xbox games division and now in charge of their push on Apple's captive audience with the Zune. Allard lays out Microsoft's media battle plan, highlighting their longterm goals for expanding beyond games and software. 'This service will at some point add more options for video and mobile phones, Mr. Allard said, without offering details. Actually, Microsoft has been quite successful selling video downloads and online movie rentals through the Xbox Live service already. This seems a bit too much like the initial plan for MSN. This new network would be the switchboard through which all entertainment content and communication flows. Pretty much everything else in the technology world now is revolving around open systems where the Internet, and some simple standards, are in the middle.'"

11 of 131 comments (clear)

  1. King of all Media? by Anonymous Coward · · Score: 1, Funny

    Didn't Howard Stern already take that title?

  2. Divx/ xvid support by Merls+the+Sneaky · · Score: 5, Funny

    They better hurry up and pull their finger out of their asses and get Divx/Xvid support for the 360 then.

  3. Ballmermon Restless in Tower Redmondore by HangingChad · · Score: 4, Funny

    The eye of Ballmermon sweeps across the media landscape while orks cut down forests to make more chair weapons to hurl at their enemies. Ballmermon must have the media ring to keep it out of the hands of teh suck Google.

    Precioussssssssssss.

    --
    That's our life, the big wheel of shit. - The Fat Man, Blue Tango Salvage
    1. Re:Ballmermon Restless in Tower Redmondore by mindwanderer · · Score: 5, Funny

      I think that this Ballmeron should worry less about Smoogle and the ring and concentrate more on fortifying his tower before its overrun by the Penguin hosts of the north.

      --
      :wq
  4. If you thought network TV sucked... by oDDmON+oUT · · Score: 4, Funny

    wait 'til you see what M$ does with media.

    Can't wait for my first BSOD on a 42 inch plasma.

    --
    Some days it's just not worth
    chewing through my restraints.
  5. You've got a nice video business here, colonel. by AHuxley · · Score: 4, Funny

    We wouldn't want anything to happen to it.
    'Cos things memory leak, don't they?
    How many videos you got here, colonel?
    My chief technology officer and I have got a little proposition for you colonel.
    I mean you're doing all right here aren't you, colonel.
    The colonel doesn't think we're nice people, Nathan.
    We're your buddies, colonel.
    We can guarantee you that not a single movie will get peered over for fifteen K a week.

    --
    Domestic spying is now "Benign Information Gathering"
  6. Wait, isn't Howard Stern the King of all Media? by downix · · Score: 4, Funny

    For years the self-titled King of all Media has been Howard Stern. Does this mean Microsoft has decided on going after Howard?

    Now that would be a cage fight worth watching, Ballmer vs Stern! Let the Monkey Boy fights, begin!

    --
    Karma Whoring for Fun and Profit.
  7. ho ho ho by drinkypoo · · Score: 4, Funny

    Microsoft has been quite successful selling video downloads and online movie rentals through the Xbox Live service already. This seems a bit too much like the initial plan for MSN.

    I don't think Apple is worried yet. Nor is anyone else really.

    Too much like the initial plan for MSN? If this is as successful as MSN, then in five years we'll all be saying "Microsoft who?" I'm praying that it achieves fully MSN-like levels of success.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  8. Re:All media? by paleo2002 · · Score: 1, Funny

    Windows XP is the #1 OS in the country. And Microsoft Office X on the Mac was one of the best-reviewed versions of Office ever. Internet Explorer and Outlook have been popular among "computer security hobbyists" for years. Yup, Microsoft is definitely the master of their craft.

  9. Re:All media? by CSMatt · · Score: 3, Funny

    First of all, "king of software" goes to the company with the most sales, not whoever has the best software. For that matter, I happen to think Microsoft makes the best software, but that's not what makes them king, it's their indisputable dominance with how much their software is used. To quote Jon Stewart: Whaaaaa?
  10. Has to be said by Lexor · · Score: 2, Funny

    Baba Booey !

    --
    Regards, Lex