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Web Traffic Snarls Sites on Black Friday

Posted by Zonk on from the hit-em-hard-then-pick-them-up dept.

eweekhickins writes "A surge of e-commerce traffic on Thanksgiving night and all day Friday apparently caught several retail giants by surprise, with Lowe's, Macys and Victoria's Secret especially hard hit. In fact, almost a third of leading retailers suffered significant slowdowns on Black Friday, according to statistics released this weekend by Keynote Competitive Research, a firm that tracks Web site performance."

1 of 105 comments (clear)

  1. Re:Why... by DerekLyons · · Score: 4, Insightful

    How do you know they didn't have huge servers - just not huge enough? (Ditto for bandwidth, etc...)
     
    Seriously, predicting traffic is pretty much a black art. Even if you build out for what you thought would be enough, you still could get caught flatfooted.