IBM Files DVD Spam Patent Application

An anonymous reader writes "Mark Wilson of Gizmodo.com reports that IBM is applying for a patent for DVDs that contain or download 'on demand' commercials that cannot be skipped. Consumers would be able to purchase these DVDs at a lower price than regular DVDs and pay extra to enjoy their purchase ad-free without having to buy a second DVD. Perhaps this is part of the massive shift in advertising that IBM predicts."

Comments

Re:DVD players with guns

[Thanshin]

2008. The movie will only play if there's at least a person connected to the player. If you skip the advertising, the connected person is tasered.

2010. The player has motion and thermal sensors. Any heat-producing or moving entity in the proximities will receive a hit of "pain microwave ray" unless they see the full advertising.

2015. Your salary goes directly to the MPAA so they can decide what you are going to buy every month. Nobody remembers what a movie is.

my predictions

[mapkinase]

I expect ad-infested DVDs will cost the same as now, and we will pay more than now for ad-free. That or I do not know anything about this world.

Re:Spam?

[El Lobo]

OTOH, if they are much cheaper it may be a good deal. Anybody have one of the latest Disney DVDs? To just start the film you need yo click 12 times. And no, pressing menu doesn't help.

First you need to see the Copyright notice (no skip), then you get 2 disney logos (the one with Ting and the Buena Vista one, no skip).

Then you have no less than 8 "Comming to DVD" Disney films. Thankfully those can be skipped, but not directly. For some reason, you need to press skipp 8 times. And no, "Menu" doesn't get you directly to the ..ehmm...menu..

Sometimes i don't care to press skip and rather let my son watch the whole thing.. they win again..

And worst of all, those Disney VDs are in fact more expensive than those from other studios which have less ads.. Go figure

So i rather pay less for the same ads (I doub they'll have more than Disney anyway).