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Yahoo, Adobe To Serve Ads In PDFs

Placid writes to alert us to a new channel opening up between advertisers and our eyeballs: PDFs with context-sensitive text ads. The service is called "Ads for Adobe PDF Powered by Yahoo" and it goes into public beta today. The "ad-enabled" PDFs are served off of Adobe's servers. The article mentions viewing them in Acrobat or Reader but doesn't mention what happens when a non-Adobe PDF reader is used. The ads don't appear if the PDF is printed.

3 of 213 comments (clear)

  1. Uninstall Adobe's product and... by CFBMoo1 · · Score: 4, Informative

    install Foxit if they start pumping out Ads to PDF files.

    http://www.foxitsoftware.com/pdf/rd_intro.php

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    ~~ Behold the flying cow with a rail gun! ~~
  2. Re:Ya frickin hoo. by smooth+wombat · · Score: 5, Informative
    more problems getting PDFs to print than any other format.


    Explain how this is possible when the purpose of a pdf is to keep the original formatting of the document and be able to be printed and still retain that formatting. The ONLY problem I have ever encountered with pdf files is on a Lexmark printer where I had to set it to print pdfs as an image file. Other than that, no problems whatsoever.

    For the record, my last job involved maintaining over 800 printers across the entire state with Lexmark and HP being the most common but also Xerox copiers/printers and Imagistic (ewwwww) multi-function machines thrown in.

    My current job has 1/3 the number of printers yet we still encounter zero problems with pdf files.

    If you have problems getting pdfs to print, there is something seriously wrong.

    --
    We will bankrupt ourselves in the vain search for absolute security. -- Dwight D. Eisenhower
  3. Re:Just what I need... by Thansal · · Score: 4, Informative

    Or though the quick and easy way of not using Adobe. /me points over to Foxit or any of the other free readers.

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    Do Or Do Not, There Is No Spoon, There Is Only Zuul. Everything in the above post is probably opinion.