AT&T Playing Hardball With Apple?

Ponca City, We Love You writes "There's some interesting speculation from Cringley on why AT&T chief executive Randall Stephenson let drop that a new version of Apple's iPhone will be introduced in 2008. The announcement is sure to cut into Apple's Christmas sales and could also cost ATT a million new customers and at least $1 billion in market cap, says Cringley. 'It is no coincidence that Stephenson made his remarks in Silicon Valley, rather than in San Antonio or New York,' says Cringley. 'He came to the turf of his 'partner' and delivered a message that will hurt Apple as much as AT&T, a message that says AT&T doesn't really need Apple despite the iPhone's success.' What may be troubling the relationship between AT&T and Apple is the upcoming auction for 700-MHz wireless spectrum and AT&T's discovery that Apple may be joining Google in bidding."

Comments

Put a stop to this one early...

[shmlco]

I think some industry types are overestimating just how much the public follows the off-hand comments of a CEO at a luncheon.

Besides, the fact that a 3G phone is coming isn't even a secret. If you wanted an iPhone for Christmas, you wanted one, and despite knowing full well that another one was coming next year. Heck, I bought one in June, knowing full well that Apple could easily introduce a newer version in November. I'd even figured out who'd get the old one if it happened.

Net effect on Apple? Zip.

And Cringely was right about one thing. Google announced that they were bidding today. But the press release also made another thing quite clear: their application does not include any partners.

So. No partners means no Apple partnership, which means that there was nothing for AT&T's CEO to find out. Which in turn means that his comments were relatively innocent, and not "a $1 billion message to Apple CEO Steve Jobs." By my watch, it took less than ten hours for Cringely's consipracy theory to be shot down. Could be a new record.

Of course, you could spin it that Jobs, quaking in his boots at all of the iPhone sales he's already lost, called up Schmidt, pulled out of a planned multi-billion dollar deal, and Google obligingly issued the press release to cover his tracks. Yeah, right.

That's exactly how SJ would handle it.

EVERYONE READ THE ABOVE COMMENT

[porcupine8]

This one quote makes the entire thing a non-story, and it's obvious that many of the commenters below haven't read it. And yes, it's a real quote - google any section of it and you'll pull up a dozen stories on it from mid-September. The AT&T CEO can't leak something that Jobs already said in public, which means we can stop theorizing about the motivations behind or repercussions of such a leak.