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TV Industry Using Piracy As A Measure Of Success

mrspin writes "Last100 has an interesting post from Guinevere Orvis, a web producer who works in the broadcast industry, who describes the way in which 'unofficial' but sanctioned BitTorrent leaks are being used as a measurement of a TV show's likely success. Orvis writes: 'Broadcasters aren't posting their shows directly on PirateBay yet, but they are talking informally and giving copies of shows to a friend of a friend who is unaffiliated with the company to make a torrent ... it's partially an experiment, but the hope is that distribution of content this way will lead to new viewers that wouldn't have been reached through traditional marketing means.'"

2 of 173 comments (clear)

  1. Makes Sense... by Kozar_The_Malignant · · Score: 5, Interesting

    How would you feel if you made a product so bad that no one would steal it?

    --
    Some mornings it's hardly worth chewing through the restraints to get out of bed.
  2. Re:Not surprised... by Opportunist · · Score: 5, Interesting

    Actually if it wasn't for torrents, I would have never been hooked on House. I have a fairly well set aversion against doc shows. I somehow can't stomach the usual tear squeezing and heart-rending stories of someone dying (or not dying so someone else has to or what not), and generally I don't feel for the patient.

    Now finally there's a doc who shares my feelings. Quite refreshing!

    I saw the show at a friend's who got a few episodes from torrents. So now I'm sitting every week for an hour in front of the TV watching. That's one viewer more they wouldn't have without that torrent existing, or at the very least it would have taken me a lot longer to find out that I do actually want to see this medical show.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.