Google's OpenSocial Too Late To Be a Win?
DeeQ writes with a link to a post on News.com's social networking blog. Author Caroline McCarthy wonders if Google's OpenSocial initiative has missed its moment in the sun. It's been something like six weeks now since the search giant offered up its open-source social media initiative ... but where have been the usual swift victories? Moreover, OpenSocial isn't done yet, and it's not expected until sometime next year. In the meantime Facebook is capitalizing on Google's delay, and other networks are stepping in as well. "Kraus adds that some of the independent platform strategies would be necessary even if OpenSocial were finalized. One of them is LinkedIn's 'InApps,' which also aims to spread LinkedIn's data and influence outside the business-oriented social network through partnerships with other Web sites. 'OpenSocial so far is really about how developers embed their application into a social network,' Kraus explained. 'A good chunk of LinkedIn's APIs is about how LinkedIn extends their social-networking data into other sites.'"
There are two uses for typical social networks. The first is to promote your band, business or service. The other is to satisfy your ego and validate your existence by constant attention-whoring. Some people will say "I use it to keep in touch with people", but that's bullshit, because it's an idiotic substitute for the telephone, email or instant messaging. So claiming that all the hassle of getting, maintaining and monitoring a social network account just to keep in touch with a few people is like saying you only get Hustler and Club for the articles.