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Eat, Drink, and be Monitored

Ponca City, We Love You writes "A new restaurant has opened at Wageningen University in the Netherlands, fitted with a control center and two dozen hidden cameras devoted to exploring the question of what makes people eat and drink the way they do. Over the next 10 years, a team of more than 20 scientists will use the research facility to watch how people walk through the restaurant, what food catches their eye, whether they always sit at the same table and how much food they throw away. Researchers will examine environmental influences on eating behavior by making small changes in the color of the lights, in accompanying sounds, in the scents or the furniture. "We want to find out what influences people: colors, taste, personnel," said one researcher. "This restaurant is a playground of possibilities. We can ask the staff to be less friendly and visible or the reverse." University staff who want to eat at the new restaurant will have to sign a consent form agreeing to be watched."

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  1. Re:Bad experiment by CapsaicinBoy · · Score: 0, Flamebait

    Hurray. You learned about the Hawthorn effect in some class. How's about you leave the real science to the grownups and go back to studying for finals. Do your really think so highly of yourself that you really believe people that actually have PhDs and do this for a living aren't aware of such things like observer bias?