Beamed Sonic Advertising Is Coming

Posted by kdawson on Saturday December 15, 2007 @07:57AM from the told-you-i-was-hearing-voices dept.

newtley writes in with a story from Ad Age a few days back. "Advertisers are determined to get into your head by one means or another, and Holosonic Research Labs has found yet another way of invading your privacy in the name of forcing you pay attention. You're walking down a street in New York when all of a sudden, a woman's voice whispers 'Who's that? Who's There?' No, you weren't having a psychotic episode; you were being subjected without your permission to 'sound in a narrow beam, just like light.' It was coming at you from a rooftop speaker seven stories up."

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Re:So what? by Anonymous Coward · 2007-12-15 08:58 · Score: -1, Offtopic

John C. Randolph has experienced more than you probably ever will. Do you even realize who he is? Besides Slava Pestov, he is perhaps the greatest software developer of our generation. For years he was one of the most sought after developers on Wall Street. But he opted to go work for Apple instead. And his contributions to Mac OS X have been some of the most significant. Frankly, I have nothing but the utmost respect for Mr. Randolph.