FTC Offput by Offsets

theodp writes "US corporations and shoppers spent more than $54M last year on credits toward tree planting, wind farms, solar plants and other projects, prompting the FTC to question whether carbon-offset money is well spent. 'There's a heightened potential for deception,' said FTC Chairwoman Deborah Platt Majoras of the green-sounding offers that seem to be confronting consumers at every turn."

Comments

disgusting

[jgarra23]

I remember in high school reading about in the middle ages when people would buy offsets for their sins so they could get out of hell or something... not far off it sounds

Re:disgusting

[ceejayoz]

Carbon offsets, unlike indulgences, have at least the potential to not be a scam.

Re:disgusting

[timeOday]

I like tree planting, wind farms, and solar plants - and therefore carbon offsets. I don't see the sin in emitting carbon if you are sequestering just as much somewhere else. HOWEVER, we definitely need legal definitions, standards, and truth-in-advertising enforcement for this type of thing. Companies are sure to go for the cheapest available carbon offsets, so government needs to ensure that they're legit.

Re:disgusting

[Doppler00]

Easy. After 20 years, cut the tree down, burn it, and measure the CO2 emissions it produces.

Seriously though, what's the point of planting a tree? Are we saying that somehow by putting a tree sapling in the ground is going to be somehow more efficient than the native plants that would grow on that some spot of land and consume the same water etc...

Re:Your Government At Work

[bperkins]

I don't think that's particularly fair. The FTC doesn't have the time of the resources to chase every marketing term out there, and these definitions are horribly muddy. For example, it took many years before the government (the FDA if memory serves) could agree on a definition of organic. This wasn't due to lack of need or desire or even trying, it was because the industry just couldn't agree on it.

"Green" marketing terms are even worse. Some would claim that nuclear power is green, while others would not. Some think paper bags are green, while others think plastic is green. Is corn-based ethanol green if the fertilizer used to grow it ends up killing off most of the Gulf of Mexico? I doubt you could nail down any of these definitions in a few months, let alone a few days.

Finally, carbon offsets are relatively new, and problematic from a consumer perspective. It's difficult to verify that way you're paying for is being done, and almost entirely impossible to verify that someone isn't selling offset multiple times. Even if you could, you can never be quite sure that someone isn't selling you a false offset. This industry is totally ripe for fraud, and it seems reasonable for the FTC to look into it.

Re:All Hogwash!

[jamstar7]

The problem is that building and fueling an atomic power station takes a considerable amount of energy. The argument seems to hinge on how much fuel can be created by breeder reactors and how much must be mined and refined.

Building anything takes power and fuel. The only way to not use up fuel and energy is to sit on a rock someplace until you starve to death.

Sorry, its wrong.

[Shivetya]

Its a license to pollute. It is the ultimate expression of wealth. You are buying permission to pollute.

All I saw at the recent get together for global warming supporters in Asia were people willing to save the environment because they are willing to make ME sacrifice. They, no, they have the money to buy themselves the right to destroy my environment and the political power to protect that right of theirs while taking mine away.

Sorry, but the primary reason I destest Al Gore is his excessive resource use which he somehow thinks he absolves by buying trees. If he were truly serious about OUR environment he would cut back what he uses, not buy the right to abuse.

There is nothing more arrogant than carbon credits : paying for excessive resource use and the right to pollute.