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CES 2008 Hall of Shame

Romana Reynolds writes "The CES 2008 Innovations Design and Engineering Awards Showcase honored the Atom Chip Corporation, which was exhibiting the same 100GB, 500GB, and 1TB 'quantum optical' memory chips back in 2006. We actually wandered by, but long gone are the 'SolarMemory' chips, and he didn't know anything about Duke Nuk'em Forever. A little easy digging shows that they'd been making the same extraordinary claims and exhibiting prototypes at CES during the past three years, long enough to make 'atom chip hoax' the fourth suggestion on typing 'atom chip' into Google. I'm amused that the 'preeminent' panel of judges failed their vetting and gatekeeping functions. But I fear that Atom Chip will gather investors based on their recognition at CES, and continue in the game for many years to come, while honors at CES become a Hall of Shame."

10 of 179 comments (clear)

  1. Re:Corporate Image by yakumo.unr · · Score: 5, Insightful

    I particularly like the way they've photographed an SD card and GIMPed it into their 'product' but not mentioned anything about it being concept art or anything too.

  2. Re:Do the dew? by Codifex+Maximus · · Score: 2, Insightful

    Sounds like something made with the Dilbert Mission Statement Generator. (With apologies to Dilbert and his assistant Scott Adams)

    Codifex

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    Codifex Maximus ~ In search of... a shorter sig.
  3. Panel of Judges by WyrdOne · · Score: 5, Insightful

    Hmm lets see, about 1/2 the Panel is made up of CEO's and Prisident/Founders of various businesses. People so far removed from the technology they work in they probably couldn't tell you how their own products actually work.

    Most of the other half are made up of Salesmen, Journalists, Evangelists and Marketing agents. People who don't know the right end of a lightbulb usually.

    I saw maybe 2-3 people in that whole list that *might* have a clue about how technology works.

    CES needs to get a new panel of judges who know their stuff. Maybe get some leading professors in the field to come judge? How about senior product "Engineers", you know the people actually making the stuff that ends up in CES?

  4. [OT] Re:Worst Website Ever! by FalconZero · · Score: 3, Insightful

    Hahaha. Even more humorous is the link at the bottom of the page "Next Page", which should really read, "YES! Please give my brain another good kicking". Whoever wrote this page is the internet version of a crazy old guy eating out of bins, mumbling and throwing cats at people who come too close.

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    Windows in 6 Bytes (IA-32) : 90 90 90 90 CD 19
  5. Re:And now they seem like they're short of money by cheese-cube · · Score: 2, Insightful

    You know that by linking to them you are only increasing their profits.

  6. Re:Worst Website Ever! by CrazedWalrus · · Score: 2, Insightful

    Actually, the web site "design" was a treat compared to the insanity written on it. Did that guy skip his meds or something? Wow.

  7. Re:Corporate Image by pete-classic · · Score: 3, Insightful

    The whole site is a lot of bullshit, but that connector isn't the best example. There is a Toslink connector that is socket-compatible with the old 3.5mm headphone jack (images).

    Hybrid female connectors are common on Apple products that support both Toslink and analog audio. I've never seen a hybrid male, but it only stands to reason that someone would make one.

    -Peter

  8. Re:Worst Website Ever! by shrikel · · Score: 2, Insightful

    Holy stinking cow. I sure hope that site was generated by a semi-random-text generator (it reads like it was), because if not... well, let's just say that if the author wasn't crazy before he started he would have DRIVEN himself crazy just coming up with that much and that quality of bunk.

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    Any sufficiently simple magic can be passed off as mere advanced technology.
  9. What a bunch of idiots by blind+biker · · Score: 2, Insightful

    Check this out on their website:
    http://atomchip.com/_wsn/page4.html
    Welcome to the World of Nanomicrons and Beyond!

    wtf is a nanomicron?

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    "The agriculture ministry is not in charge of Gundam" - Japanese ministry official.
  10. Re:'Quantum optical'??? by jaxtherat · · Score: 2, Insightful

    Surely an Oscar being one of the awards won in Europe would indicate that this is a very clever hoax:

    page: http://atomchip.com/_wsn/page7.html
    image: http://atomchip.com/db4/00366/atomchip.com/_uimages/IMAGE043.jpg

    Gentlemen, I think we've found the Borat of CES :)

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    http://www.zombieapocalypse.tv/